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Thread: Ex Apple Retail Chief Has a New Startup

  1. #1
    What's Jailbreak? Michael Essany's Avatar
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    Default Ex Apple Retail Chief Has a New Startup


    After leaving Apple as the head of retail in 2011, Ron Johnson headed to J.C. Penney where he serves as CEO for two years prior to being relieved of his duties as the retail giant struggled to regain its lost financial footing.

    But nothing is keeping Johnson down. In fact, just this week, the Wall Street Journal profiled the newest business venture of the savvy retail guru who cut his teeth at Apple under the leadership of Steve Jobs.

    Johnson's new venture is described as "a well-funded startup that aims to bring some of the Apple Store mystique to online shopping."

    The new company is called Enjoy, and Mr. Johnson says its goal is to change the way people buy and use the “things that matter” in a world in which consumers start their shopping online.
    For now, the details are scant. But we're told Enjoy could dramatically shake up the world of eCommerce. So when will you be able to enjoy Enjoy? Johnson tells the WSJ that the service will go live sometime in 2015.

    Source: WSJ
    Last edited by Bo Troxell; 2014-10-24 at 11:04 PM.

  2. #2
    Livin' the SPIDEY Life SpiderManAPV's Avatar
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    I assume you mean J.C.Penny. Good article other than that except for the scant details.

    ......beware......
    Just your friendly neighborhood Spider-Man!

  3. #3
    So Enjoy is a pseudo-marketing firm?

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    How good would this guy really be?
    Lets face it even an Amish guy would be able to do well as retail chief at Apple when iPhones came out, the damn thing sells itself.

  5. #5
    Quote Originally Posted by unison999 View Post
    How good would this guy really be?
    Lets face it even an Amish guy would be able to do well as retail chief at Apple when iPhones came out, the damn thing sells itself.
    Corrections and clarification are needed here. First, the article and cited source (WSJ), have it wrong, Johnson cut his teeth at Target, not Apple. His experience and expertise after serving with Mervyn's, then mother ship, Target, made him an attractive target for Apple. What he learned with Target was, beyond a doubt, beneficial for Apple's retail success.

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