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  • Foursquare Confirmed as One of Apple Maps' Growing Business Listings Suppliers

    Foursquare, the social networking service, is now an official supplier of business listings for Apple Maps. The company is joining the ranks of Yelp in giving users ratings and reviews for local businesses. Apple quietly updated its Acknowledgements Page for Maps based on Apple Maps Marketing.

    For those of you who didn’t know, Foursquare, the popular check-in service, now revolves around discovering and rating local businesses and attractions. It should be noted that the company is in fact a direct competitor to Yelp, which also supplies listings for Maps.

    Discussions regarding a deal between Apple and Foursquare dated back all the way to late 2012. Though it isn’t 100% clear why an arrangement would take nearly three years to completely, it could be attributed to Foursquare’s overhaul in 2014 where the company pushed check-in functionality to a separate app called Swarm. Either way, the deal seems to have finally come through.

    The Cupertino California company is known to be working on collecting more data for its Maps service, even after the improvements to Maps in iOS 9 and OS X El Capitan. Apple vehicles appear to be touring cities worldwide to gather street-level reconnaissance, much of which speculation is attributing to an impending launch of a feature similar to that of Google Street View. There is a possibility that the data that is being collected can be used to help build a self-driving car as well.

    Source: Apple (Acknowledgements Page) via Apple Maps Marketing
    This article was originally published in forum thread: Foursquare Confirmed as One of Apple Maps' Growing Business Listings Suppliers started by Akshay Masand View original post