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  • Apple's Rose Gold iPhone 6s Models Are Said to Represent Roughly 40% of Pre-Orders


    According to analyst Ming-Chi Kuo of KGI Securities, although its only one of four colors available, the new rose gold iPhone 6s is said to be the most popular option for pre-orders for the new iPhone. Numbers wise, the rose gold iPhone 6s series is said to be accounting for between 30% and 40% of preorders.

    Kuo explained in a recent note to investors that the main beneficiary of the popularity of the rose gold iPhone 6s will be Foxconn Precision. This is because Foxconn is the only casing supplier who is capable of volume production of this particular version.

    As far as the total sales go over the opening weekend, Kuo is looking at Apple selling anywhere between 10 million and 13 million units. If Apple does end up reaching the 12-to-13 million range, it would be in line with the high expectations that Wall Street is expecting according to him. Though to Kuo, it’s more likely that Apple will sell under 12 million units. He said it’s difficult to predict whether that scenario would be a result of the supply chain still ramping up production or consumer demand. The production bottlenecks in the new iPhone are the new Taptic Engine, backlight module and the rose gold casing.

    Based on Apple’s announcement earlier this month, the iPhone 6s and iPhone 6s Plus are already on track to set new records for the company at launch. As a comparison, last year’s iPhone 6 and iPhone 6 Plus ended up selling a blockbuster 10 million units in their first weekend. The key difference this year, aside from the popular rose gold color, is the fact that the iPhone 6s series will be available from day one in China, which is a booming market with a voracious appetite for iPhones. Investors are expecting that the inclusion of China at launch will help the 6s set records over the first three days.

    We’ll likely here about opening weekend sales on Monday, September 28th, so we’ll just have to wait until then to be sure.

    Source: KGI-Securities via AppleInsider
    This article was originally published in forum thread: Apple's Rose Gold iPhone 6s Models Are Said to Represent Roughly 40% of Pre-Orders started by Akshay Masand View original post
    Comments 11 Comments
    1. StaceyMJ86's Avatar
      StaceyMJ86 -
      I can't wait until mine is in my hand this afternoon.
    1. Carvensno's Avatar
      Carvensno -
      4:19am right now in Cali. 3rd in line at a ATT store.
    1. StaceyMJ86's Avatar
      StaceyMJ86 -
      Quote Originally Posted by Carvensno View Post
      4:19am right now in Cali. 3rd in line at a ATT store.
      Looks like you'll get what you want. Good luck!
    1. Carvensno's Avatar
      Carvensno -
      Thanks! Ya 6s+ 128GB silver, if not then space grey.
    1. SexyIphone3gs's Avatar
      SexyIphone3gs -
      There's literally a couple in front of me in line at the sprint store in Stapleton Denver,Co
    1. Brandon.amos's Avatar
      Brandon.amos -
      Nice!
    1. bigboyz's Avatar
      bigboyz -
      Ok Apple you are seeing that people like the being able to choose other colors. Now, give us the colors that the iTouch's have and i'll be happy haha! My 6S Plus arrived at 9am. Very nice phone. Love the 3D Touch pretty sweet!
    1. Carvensno's Avatar
      Carvensno -
      Just got home from ATT about 30 min ago with my new phone.
    1. Brandon.amos's Avatar
      Brandon.amos -
      My wife said my 64gb Space Gray iPhone 6s Plus came in at 11:15. I get off of work at 12! Soon!
    1. Carvensno's Avatar
      Carvensno -
      My mom just order her 128GB iPhone 6s+ Rose Gold last week at ATT store and showed being delivered October 26 and it showed up an hour ago at the house. Lol
    1. Brandon.amos's Avatar
      Brandon.amos -
      Cool deal.