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  • Apple's iPhone Falls to 3rd Place in China Behind Xiaomi and Huawei


    Ever since Apple released the iPhone 6 and 6 Plus devices, China has been a major market for the company. So much so, that the Cupertino-based company opened four more retail stores in the region alone this year. Although they are seeing tremendous sales growth from Chinese customers, they still dropped to the third spot during the June quarter. Taking the first two slots are China-based tech companies Xiaomi and Huawei, respectively.

    According to Canalys market research data, Chinese company Xiaomi took first place with 15.9%, Huawei took second place with 15.7%, third place was Apple, followed by Samsung and Vivo in fourth and fifth place. Huawei sales grew 48% in the quarter ending in June and is the fastest growing company out of the top 10 companies. Canalys noted as well that competition between all the brands have never been so intense, as they all fall in the same range as one another.

    It was also noted that since Apple and Samsung have been expanding very quickly in the China market, Xiaomi has to try extra hard to keep their number one spot.

    The China smart phone market continues to mature, remaining stagnant quarter-on-quarter. Competition among major brands has never been so intense. Huawei recorded the highest smart phone shipments in its history without compromising its product margin or profitability. Apple and Samsung have both increased their sales activities in the China market, expanding rapidly in channel coverage through flagship stores and small to medium size phone retailers respectively. Xiaomi is under immense pressure to maintain its top position in the quarters to come.
    Source: Canalys
    This article was originally published in forum thread: Apple's iPhone Falls to 3rd Place in China Behind Xiaomi and Huawei started by Akshay Masand View original post
    Comments 3 Comments
    1. bmwraw8482's Avatar
      bmwraw8482 -
      Is that what happened to their share prices today?
    1. 8lias's Avatar
      8lias -
      Competing against a local, cheaper, more readily available, and in a still fairly poor country. Of course it's tough to be first.
    1. vinaygoel2000's Avatar
      vinaygoel2000 -
      Quote Originally Posted by 8lias View Post
      Competing against a local, cheaper, more readily available, and in a still fairly poor country. Of course it's tough to be first.
      Read this article from last year: How Poor Is China? - Businessweek