• Your favorite

    Apple

    ,

    iPhone

    ,

    iPad

    ,

    iOS

    ,
    Jailbreak
    , and
    Cydia
    site.
  • Microsoft Announces a Restructuring Plan for its Struggling Mobile Phone Division


    Microsoft has recently announced a strategic shift that could see as many as 7,800 former Nokia employees to lose their jobs. The software giant is likely to moving towards the direction of absorbing a $7.6 billion write-down on its troubled handset business according to a recent announcement. Microsoft CEO, Satya Nadella, had the following to say in a press release regarding the matter:

    We are moving from a strategy to grow a standalone phone business to a strategy to grow and create a vibrant Windows ecosystem including our first-party device family. In the near-term, we'll run a more effective and focused phone portfolio while retaining capability for long-term reinvention in mobility.
    Alongside its write-down, Microsoft mentioned that it was forecasting a restructuring charge of $750 million to $850 million.

    For those of you who didn’t know, Microsoft ended up spending roughly $9 billion to acquire Nokia back in 2013. The intention at the time was creating a standout first-party device business on top of its Windows Phone platform. As you might have guessed at the time, the move didn’t pan out as expected. Microsoft is now preparing to move on with an expanded “Windows Everywhere” strategy, one that closely mimics the same approach that Google ended up taking with its Nexus brand.

    This isn’t much of a surprise as former Nokia CEO, Stephen Elop left Microsoft as the company recently combined its OS device divisions under Terry Myerson. The most recent job cuts comes just one year after Microsoft announced the largest layoffs in its history, shedding 18,000 jobs that represented more than 14% of its workforce at the time, all of which primarily came out of Nokia factory positions.

    We’ll have to wait to see how the move pans out for Microsoft and if the company is able to gain more ground in the industry with its new initiative.

    Source: Microsoft (Press Release)
    This article was originally published in forum thread: Microsoft Announces a Restructuring Plan for its Struggling Mobile Phone Division started by Akshay Masand View original post
    Comments 5 Comments
    1. Silverado1987's Avatar
      Silverado1987 -
      That's gotta suck
    1. bobnwako's Avatar
      bobnwako -
      Serves them right. When you file or threaten to file a law suit on your customers for jailbreaking their windows phone they bought with their hard earned money, it's a downward spiral from then on. Who will buy a half assed phone with a useless OS on it? I sure in hell won't. Just sorry for their employees!
    1. blackghost73's Avatar
      blackghost73 -
      This is the deal and I hope they listen. I love the simplicity of the operating system and its originality. The phones however are second rate compared to Samsung and Apple. You need a phone with finger print technology and it to be well constructed. Make your new standard that all of your phones are water proof and call your new phone the surface phone. If blackberry is for sale or you can get one of their exec's get them and make a hybrid business phone that has traits from the blackberry handset and Nokia lumina 1520 to be exact. That I guarantee you will be successful.
    1. cpho's Avatar
      cpho -
      Quote Originally Posted by blackghost73 View Post
      This is the deal and I hope they listen. I love the simplicity of the operating system and its originality. The phones however are second rate compared to Samsung and Apple. You need a phone with finger print technology and it to be well constructed. Make your new standard that all of your phones are water proof and call your new phone the surface phone. If blackberry is for sale or you can get one of their exec's get them and make a hybrid business phone that has traits from the blackberry handset and Nokia lumina 1520 to be exact. That I guarantee you will be successful.
      I concur with this poster. From my own perspective, I'd love a windows phone geared towards enterprise professionals who travel frequently. I love my iPhone (with Office Suite), but I still think there's a mobile phone niche that Microsoft can fill - some of us are tied to PC for work, and although cross-platform integration has gotten a lot better over the years, I'm still not comfortable leaving the house without my laptop and totally rely on my iPhone/iPad combo.

      A windows phone doesn't need to be ultra slim and record 1080p video, etc. It needs a really long battery life and seamless integration with Outlook, SharePoint, Lync/Communicator, Word, Excel et al.
    1. WHUDS's Avatar
      WHUDS -
      Microsoft started early with phones, before Apple but totally missed the boat. For some unknown reason they never saw that having a phone tablet triad would be what people wanted. This pure stupidity IMHO