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  • Piper Jaffray Finally Says It: No Apple HDTV in the Works


    It has taken nearly six years for Piper Jaffray analyst and famed Apple watcher Gene Munster to admit it, but the prominent Apple observer and commentator is now compelled to say what many have been saying to him since 2009.

    The truth, folks, is that it now seems Apple isn't preparing to launch a connected HDTV after all. I know -- bummer. The admission comes just one day removed from a WSJ report that says Apple abandoned the TV idea more than a year ago.

    “Based on this report, we no longer expect a television to launch indefinitely,” Munster now says. “Given that overall investor expectations for a television were low and Street estimates did not reflect a television, we believe there will be no sustained impact to shares of AAPL.”

    The Piper Jaffray analyst believes that times have changed since rumors of a connected HDTV emerged several years ago. And now, Apple may have more lucrative paths to traverse.

    "We have been talking about an Apple television for the better part of the last decade," the analyst writes. "While it is a small consolation that the article affirms that Apple was actually working on a television during that period, in the end we were wrong in our constant expectation of the product. Originally we had expected that content was the reason for the delay; however, we misidentified the true reason for delay , which was a lack of perceived killer features as reported by the WSJ. We incorrectly assumed that a combination of Siri, FaceTime, a TV app store, and PrimeSense based motion control could be compelling enough as a unique feature set for the device."

    Source: Barrons
    This article was originally published in forum thread: Piper Jaffray Finally Says It: No Apple HDTV in the Works started by Michael Essany View original post