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According to details gleaned from Apple's latest quarterly 10-Q filing with the U.S. Securities and Exchange Commission, the Cupertino, California-based tech giant spent a staggering sum of $525 million on
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    MMi Staff Writer Michael Essany's Avatar
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    Default Apple's Acquisition Spending Exploded in Q1 2014


    According to details gleaned from Apple's latest quarterly 10-Q filing with the U.S. Securities and Exchange Commission, the Cupertino, California-based tech giant spent a staggering sum of $525 million on acquisitions in the last quarter of 2013 (Apple's Q1 of 2014).

    Acquisition spending was almost double the amount spent during the same quarter of 2012. To proponents of Apple's current corporate aims and objectives, it's money well-spent and a clear sign of Apple's desire to innovate through new talents and resources in this new year.

    Most of the acquisitions were small. They included the purchases of PrimeSense, Topsy Labs Inc., search engine Cue, and Broadmap, a mapping software company.
    Despite Apple's penchant for gobbling up companies most people have never heard of, that doesn't make the purchases any less significant. In fact, in recent years, Apple has parlayed its acquisitions into new services and platforms ranging from Siri to iAd.

    Source: BizJournals

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    Livin the iPhone Life bigboyz's Avatar
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    If Apple didn't Google would.

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    iPhoneaholic Norb's Avatar
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    Quote Originally Posted by bigboyz View Post
    If Apple didn't Google would.
    No no, Google doesn't buy stuff for mere millions... Buys for billions and sells for billions less. Your move Apple!

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    Quote Originally Posted by Norb View Post
    No no, Google doesn't buy stuff for mere millions... Buys for billions and sells for billions less. Your move Apple!
    Google kept what they wanted and sold the rest. You should reread the Lenovo article

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