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Thread: Evercore Says AAPL Will Soon Return to $700

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    MMi Staff Writer Michael Essany's Avatar
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    Default Evercore Says AAPL Will Soon Return to $700


    Although shares of AAPL seem content these days hovering around $550, Evercore Partners analyst Rob Cihra said Friday that Apple stock will have a nice run in the coming weeks and months, likely restoring the company to its previous heights on Wall Street.

    Consequently, Cihra raised his target price for the company’s stock from $630 to $700 per share. Presumably referencing Apple's hot new products and its major moves in china, the analyst says Apple now stands to benefit from “multiple points of unique leverage.”

    Cihra notes that Apple uses the strategy it follows with iTunes for most of its monetization efforts. It drives more hardware, but the company’s App Store and iOS ecosystem as a whole provide areas which Apple can leverage for more revenue. He sees opportunities in measuring user behavior for advertising and also payments, both for offline and online transactions.
    "Like iTunes, Apple mostly looks to monetize by driving more hardware," Cihra says, "but we also see its App Store and iOS ecosystem and increasingly leverageable sources of engagement, measures of user behavior and cross-device tools for advertising and payments in both on/offline transactions."

    Although the analyst admits Apple is losing overall global market share to Android, it's of little consequence for Apple, which continues to lead Android on monetizing its digital offerings in ways Android can't come close to matching.

    Source: ValueWalk

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    Livin the iPhone Life
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    Hot new products? Such as...........

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    Quote Originally Posted by RICO_ View Post
    Hot new products? Such as...........
    iPhone 5S and iPad Air, if you haven't heard about them... If you are referring to upcoming products, Apple will not hint about it until they think they should.

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    My iPhone is a Part of Me hogcia's Avatar
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    Quote Originally Posted by RICO_ View Post
    Hot new products? Such as...........
    Such as the upcoming 5" iPhone 6.

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    iPhone? More like MyPhone
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    Quote Originally Posted by hogcia View Post
    Such as the upcoming 5" iPhone 6.
    You got proof they are going 5"? Apple doesn't believe in providing "useful" bleeding edge features.

    Quote Originally Posted by perealb View Post
    iPhone 5S and iPad Air, if you haven't heard about them... If you are referring to upcoming products, Apple will not hint about it until they think they should.
    Rehashed crap with minor upgrades from previous models.

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    Quote Originally Posted by perealb View Post
    iPhone 5S and iPad Air, if you haven't heard about them... If you are referring to upcoming products, Apple will not hint about it until they think they should.
    Oh you mean those two products that offer minor and negligible performance increases except in the event that one might be playing an insanely graphics-heavy game which will probably drain the battery in about 30 min. anyway? Those two?

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    Quote Originally Posted by bry2k2 View Post
    You got proof they are going 5"? Apple doesn't believe in providing "useful" bleeding edge features.



    Rehashed crap with minor upgrades from previous models.
    I agree with this guy.
    What new product??
    Where is the innovation? Did Jobs take them with him??
    If Apple can reach $700 with minor upgrades no wonder Apple do not care about innovation anymore.

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