As the much-loved RSS service Google Reader comes to a close on July 1, many other alternative services are rising in popularity, including Feedly. The company is attempting to do something more than just become an alternative though. Feedly recently released the Feedly Cloud, which not only creates a standalone web-based RSS reader app, but also hooks all of your feeds into the cloud, which developers can then hook their own APIs into for various purposes.

Similar to Google Reader’s API, the idea is to allow Feedly’s work to power other readers and in fact the service is connecting into IFTTT right away at launch, and opening up other options for future apps and tools. This also means that Feedly is available in your web browser (previously, the app required a plugin or extension in your browser to work correctly) and can be pulled up from anywhere.

If you use Google Reader and haven’t chosen a new service to move to, Feedly is a good alternative for you to check out. The move to the cloud shows that the company is not only interested in grabbing Google’s refugees but also keeping their patronage for as long as possible.

Source: Wired