Apple recently announced that it has opened the digital doors to its iTunes Store in 56 countries. These countries include Russia, India and Indonesia, taking the total number of markets in which the service is offered up to 119. The coverage comes hours after reports trickled in claiming that iTunes was being activated in countries such as Russia, Turkey and South Africa, with users in those countries being able to purchase music and videos from Apple’s online store.

Even though all of the new 56 newly added countries will be getting access to the iTunes Music Store, only Russia, Turkey, India and Indonesia will support movie and video purchases. Apple said the service will be made “available in select additional countries,” but didn’t offer a specific timeline for the rollout.

Apple’s announcement mentioned the following:

The iTunes Store features local artists including Elka in Russia, Sezen Aksu in Turkey, AR Rahman in India, and Zahara in South Africa, international artists including The Beatles, Taylor Swift and Coldplay, and world-renowned classical musicians including Lang Lang, Yo Yo Ma and Yuja Wang. Customers can choose from over 20 million songs available to purchase and download on the iTunes Store.

The huge rollout is evidence of Apple's continued work to expand the reach of world's largest music store by striking deals with regional music publishers and extend current licenses overseas.
This seems to be a win/win as it bodes well for both Apple and the consumers in these countries.

Source: Apple