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11-14-2012, 02:51 PM #1
Gartner: Smartphone Sales Up 47% in Q3, Android OS Popularity Increases
Gartner recently released their quarterly report for worldwide mobile devices sales by vendor and OS for the third quarter. Amidst reporting an overall 3% decline in mobile phone sales, the smartphone category hit 169.2 million units in Q3, which is a 47% increase from the year-ago quarter. Although Apple still remains third behind Samsung and Nokia for total mobile devices sales, Apple and Samsung both remain the top smartphone vendors collectively capturing 46.5% of the market. Nokia ended up slipping from the number 3 vendor in Q3 to the number 7 vendor in Q3. In turn, RIM and HTC ended up taking the third and fourth position behind Apple and Samsung.
Apple experienced sales of 23.6 million units in the third quarter (up 36.2% year-on-year) but Samsung widened its lead on Apple with almost 55 million smartphones in the quarter and strong demand for its Galaxy line. The South Korean electronics manufacturer once again took the top vendor position for smartphones with 32.5% of the market.
While the race between Android and iOS continues, Gartnerís recent numbers show Android increased its market share by nearly 20% in the quarter to 72.4% of the market, up from 52.5% in the year-ago quarter. In comparison, Apple now accounts for 13.9% of the market, down from 15% last year. Gartner expects that to change in Q4 though due to the continued roll out of the iPhone 5.