Results 1 to 5 of 5

Your favorite Apple, iPhone, iPad, iOS, Jailbreak, and Cydia site.

Thread: Apple Design Team Wins Design and Art Direction Awards

  1. #1
    What's Jailbreak? Akshay Masand's Avatar
    Join Date
    Sep 2011
    New York City
    Thanked 200 Times in 179 Posts

    Default Apple Design Team Wins Design and Art Direction Awards

    Sir Jonathan Ive and the entire 16-person Apple design team recently attended a prestigious award ceremony. It was the first time that Apple’s design team ever attended an award ceremony and it was for a good reason too; to be named the best brand and best design studio of the last 50 years. The entire design team was on-hand at the D&AD awards dinner held at Evolution in Battersea Park in London according to the London Evening Standard.

    For those of you who didn’t know, D&AD is Design and Art Direction, which is a British educational charity that promotes excellence in design and advertising. The annual awards that are handed out are considered to be a major event in the advertising and design world.

    This time around the event was even bigger than usual as D&AD was celebrating its 50th anniversary by recognizing some of the best designers and advertisers of the last 50 years. Apple won the design award while Collet Dickenson Pearce & Partners was named the best advertising agency of the last half-century. At the event, Apple was recognized to be the only company with two awards according to DigitalArts.

    Awards aside, a public appearance for Apple’s design team is particularly unique as Ive and his team are typically an unheard of group from a secretive company. An older profile of Ive mentioned that he and his team worked in a large secretive open studio that many Apple employees weren’t allowed to enter. As far as the awards go, given the reviews and sales of Apple products in the past few years, it isn’t much of a surprise to see the Cupertino California company win some awards.

    Source: London Evening Standard

    Twitter: @AkshayMasand

  2. #2
    What's Jailbreak? no1stunna2k's Avatar
    Join Date
    Jul 2008
    Thanked 0 Times in 0 Posts

    That's cool. Congrats!

  3. #3
    iPhone? More like MyPhone Saved0ne's Avatar
    Join Date
    Jul 2009
    Corona, CA
    Thanked 12 Times in 9 Posts

    Go them

  4. #4
    That's awesome! Please don't troll this article! Thanks!!

  5. #5
    Grumpy *T*'s Avatar
    Join Date
    Nov 2011
    Turn around slowly...
    Thanked 48 Times in 39 Posts

    These people are incredible. Think about it, and the enormity of what they do.

    16 people have built a device that has sold more than 200 million units around the globe...

Posting Permissions
  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts