+ Reply
Results 1 to 12 of 12

Your favorite Apple, iPhone, iPad, iOS, Jailbreak, and Cydia site.


Thread: Steve Jobs Bumps Justin Bieber for Super Bowl Inspiration at Best Buy

is a discussion within the

Mac News

forums, a part of the

General Apple/Mac

section;
...
  1. #1
    MMi Staff Writer Michael Essany's Avatar
    Join Date
    Aug 2009
    Location
    Valparaiso, Indiana
    Posts
    3,609
    Thanks
    17
    Thanked 1,474 Times in 561 Posts

    Default Steve Jobs Bumps Justin Bieber for Super Bowl Inspiration at Best Buy


    Consumer electronics retail giant Best Buy is paying a subtle tribute to Steve Jobs this Super Bowl weekend by changing up its ad strategy to reflect the genius of the late Apple chief.

    According to a report Wednesday from Bloomberg, Best Buy's Super Bowl commercial won't feature the traditional parade of celebrities. Instead, the passing of Steve Jobs has prompted the retail giant to re-evaluate who today's biggest "stars" truly are.

    This year, don't look for Ozzy Osbourne or Justin Bieber, who starred in Best Buy's 2011 ad, to make a splash on Super Bowl Sunday in partnership with Best Buy. This time around, Best Buy is focusing on "innovators who could personify Best Buy’s selling premise: that no one knows more about gadgets and how they work together than the chain’s blue-shirt sales force."

    Until Steve Jobs died, Best Buy Co. was plotting a familiar course for its Super Bowl ad: hiring a celebrity spokesman. Then all the tributes poured in after the Apple Inc. founder’s Oct. 5 death, and Best Buy’s U.S. marketing chief, Drew Panayiotou, realized Silicon Valley inventors are today’s stars.
    So what will the ad from Best Buy look like on Sunday? According to today's report, it will spotlight inventors Philippe Kahn (camera phone pioneer), and Kevin Systrom (developer of Instagram). “They may not be at the same level as Steve Jobs, but they created some amazing stuff,” says Panayiotou.

    By the way, this is the first, last, and only time I will ever reference Justin Bieber on MMi

    Source: Bloomberg

  2. #2
    Livin the iPhone Life thazsar's Avatar
    Join Date
    Jan 2010
    Location
    Dallas, TX
    Posts
    3,825
    Thanks
    293
    Thanked 1,596 Times in 775 Posts

    Quote Originally Posted by Michael Essany View Post

    By the way, this is the first, last, and only time I will ever reference Justin Bieber on MMi
    LOL!!! Thank You!

  3. #3
    Super Sweet Moderator thetoothfairy's Avatar
    Join Date
    Aug 2007
    Location
    In Michigan And Florida
    Posts
    6,523
    Thanks
    3,595
    Thanked 999 Times in 563 Posts

    Hey! I like Justin Bieber! He has really worked hard and did well!

  4. #4
    Livin the iPhone Life thazsar's Avatar
    Join Date
    Jan 2010
    Location
    Dallas, TX
    Posts
    3,825
    Thanks
    293
    Thanked 1,596 Times in 775 Posts

    Quote Originally Posted by thetoothfairy View Post
    Hey! I like Justin Bieber! He has really worked hard and did well!
    Maybe MMI will buy you his poster for your birthday!!! ;-)

  5. #5
    iPhone? More like MyPhone fbiryujin's Avatar
    Join Date
    Jan 2011
    Location
    Long Island NY
    Posts
    162
    Thanks
    5
    Thanked 7 Times in 6 Posts

    Quote Originally Posted by thetoothfairy View Post
    Hey! I like Justin Bieber! He has really worked hard and did well!
    I don't care for his music, but I don't hate him. So much effort is spent on hating Justin Bieber. It's so stupid. As far as I can tell he's the only teen star that practices what he preaches. Better to spend that hate on things that matter.

    /2¢

    PS: On topic, I think Best Buy should do this each year. Innovators are more important to society than some rich celebrity who contributes nothing beyond temporary amusement via there medium of entertainment. I get much more use out of Instagram, and the iPhone than I do my Ozzy, or Beach Boys albums.
    -FBIRyuJin

  6. #6
    iPhone? More like MyPhone Alluziion's Avatar
    Join Date
    Aug 2010
    Location
    Wales, UK.
    Posts
    113
    Thanks
    0
    Thanked 6 Times in 5 Posts

    I'm officially a fan of Best Buy and I couldn't agree more

  7. #7
    What's Jailbreak?
    Join Date
    Dec 2010
    Location
    Con City, NC
    Posts
    18
    Thanks
    2
    Thanked 0 Times in 0 Posts

    I would like to point out that we can thank Steve Jobs for overpriced computers, a superior mp3 player, and stylish smartphones but we can thank Dennis Ritchie for C programming which is used in almost every electronic with some form of computing code on it. Without him there would be no Unix, Linux, Windows, OSX, smartphones, today's video gaming systems, etc. Jobs was a hipster and Dennis was the root of today's technology. they both died the same month but no one seems to be celebrating the life of Mr Ritchie.

  8. #8
    Themer BadJ3d1's Avatar
    Join Date
    Mar 2011
    Location
    Colorado
    Posts
    582
    Thanks
    443
    Thanked 359 Times in 224 Posts

    Quote Originally Posted by thazsar View Post
    Maybe MMI will buy you his poster for your birthday!!! ;-)
    +1

  9. #9
    What's Jailbreak?
    Join Date
    Jun 2008
    Location
    CA
    Posts
    15
    Thanks
    0
    Thanked 1 Time in 1 Post
    Default absolutely... i agree.
    Quote Originally Posted by hollow704 View Post
    I would like to point out that we can thank Steve Jobs for overpriced computers, a superior mp3 player, and stylish smartphones but we can thank Dennis Ritchie for C programming which is used in almost every electronic with some form of computing code on it. Without him there would be no Unix, Linux, Windows, OSX, smartphones, today's video gaming systems, etc. Jobs was a hipster and Dennis was the root of today's technology. they both died the same month but no one seems to be celebrating the life of Mr Ritchie.
    If i am not mistaken he received a presidential medal that signified with work in tech. thats about as good as it gets in america as far as recognition goes... i would however agree with you that comercial gets in the way and tends to over-inflate certain people. Personally its my opinion that jobs has such a persona because he reached out and made the effort to bring the work of others into the home of the many. It's not so much what he invented but rather how he innovated it.

  10. #10
    Green Apple brandyn baker's Avatar
    Join Date
    Nov 2010
    Location
    Claremore, Oklahoma
    Posts
    63
    Thanks
    6
    Thanked 4 Times in 4 Posts

    Great article!

  11. #11
    chi-town fanatic! Paco's Avatar
    Join Date
    Feb 2011
    Location
    Chicago Illinois
    Posts
    1,429
    Thanks
    2
    Thanked 19 Times in 17 Posts

    But but but no justin bieber means no little girls wanting to buy at best buy now

  12. #12
    Green Apple
    Join Date
    Nov 2010
    Posts
    32
    Thanks
    1
    Thanked 6 Times in 4 Posts

    Quote Originally Posted by hollow704 View Post
    I would like to point out that we can thank Steve Jobs for overpriced computers, a superior mp3 player, and stylish smartphones but we can thank Dennis Ritchie for C programming which is used in almost every electronic with some form of computing code on it. Without him there would be no Unix, Linux, Windows, OSX, smartphones, today's video gaming systems, etc. Jobs was a hipster and Dennis was the root of today's technology. they both died the same month but no one seems to be celebrating the life of Mr Ritchie.
    I would like to point out that we all are aware of this, and most of us are tired of having it being brought up over, and over, and over, and over, again and again.

Posting Permissions
  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts