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All signs point to Apple working very diligently to introduce its own video format at some time in the future. With reports indicating that the so-called 'AppleHD' video format would...
07-19-2010, 02:06 PM #1
Apple May Be Tinkering in Secrecy with New "AppleHD" Video Format
All signs point to Apple working very diligently to introduce its own video format at some time in the future. With reports indicating that the so-called 'AppleHD' video format would be scalable up to 4K, one, naturally, could assume that this video format will also have something to do with the rumored revamp coming to AppleTV.
With YouTube beginning to support 4K and Google already enjoying its own video format, Apple would certainly be well served by the existence of a "superHD" video format and the subsequent opportunities that could be seized during the increasingly popular fusion of internet and television. According to sources who shared their knowledge of Apple's pet video project with Hardmac, Apple's endeavor could represent "a transition towards better codec, dropping the efficient but CPU-consuming encoding codec H.264 for adopting Wavelet transform-type of codec which will allow even better compression rate while offering better efficiency."
If we did not get confirmation yet, we can suspect that Apple will be using a format evolving or directly originating from Dirac.
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07-19-2010, 02:09 PM #2
Interesting... Apple TV 2.0 and AppleHD would go hand in hand.
07-19-2010, 02:10 PM #3
Apple.. The only selfish company out there. Start using the .mkv technology. That has great potential. Sony, LG, Windows.. many companies use it, and only apple somehow wants its own thing. I really hope this project dies.
07-19-2010, 02:13 PM #4
please dear god not another movie format. Then iDevices will end up switching and only supporting the bogus format that nobody else usesReally?
07-19-2010, 02:16 PM #5
apples like the hitler of technology if its not 100% perfect it must die
go ask adobes flash team theyll tell u
07-19-2010, 02:16 PM #6
07-19-2010, 02:25 PM #7
07-19-2010, 02:51 PM #8
07-19-2010, 02:53 PM #9
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07-19-2010, 02:53 PM #10
Great, now i have to re-rip everything.
07-19-2010, 02:55 PM #11
07-19-2010, 03:00 PM #12
07-19-2010, 03:01 PM #13
PLEASE tell me atleast there will be a Playboy channel on the Apple TV or is it the NO PORN rule again?
07-19-2010, 03:14 PM #14
Anybody notice the dramatically degraded downsampling of video you get with the iphone4s' YouTube app. If you go to YouTube via safari it doesn't downsample the video? [not nearly as much] I've only noticed this with YouTube[google] *hint* though
07-19-2010, 04:16 PM #15
Why don't they work "very diligently" and "tinker" with THE FRIGGIN RECEPTION PROBLEMS while they're at it.
07-19-2010, 06:07 PM #16
RICO update ur phone to 4.1 or return it and stfu already u people can be so lame apparently u must like the i4 so much that u complain bout it but don't return it. Wake up go buy a different smart phone and I gaurantee u will have same issue
Oh and here's a fix for ya stick up ur asses u might find better reception
Last edited by Thailocalguy808; 07-19-2010 at 06:07 PM. Reason: Automerged Doublepost
07-19-2010, 06:39 PM #17
07-19-2010, 07:05 PM #18
(2) I will continue to complain simply because I can. I have a problem with Apple "tinkering" with this crap that apparently everybody wants to "die" and then not even bothering with their flaw.
(3) My ghetto slow-azz 3G doesn't have this kind of issue. Neither did the AT&T Razr v3xx, or the Sprint HTC Touch before that. So take ur guarantee and shove THAT up ur pooper.
(4) the update doesn't fix the problem. Or are u another Apple fanatic/employee that's actually retarded enough to believe it does?
Originally Posted by Thailocalguy808
Last edited by RICO_; 07-20-2010 at 08:26 AM.
07-19-2010, 07:48 PM #19
07-19-2010, 07:52 PM #20