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11-14-2009, 11:53 AM #1
Top This Microsoft! Apple's Newest, Baddest Store Rocks NYC Saturday
It was a spectacle to behold.
The grand opening of Apple's "biggest, baddest" new retail store surprised even some of Apple's most frequent critics. On Saturday morning in Manhattan's Upper West Side, the official unveiling of New York's newest Apple store was, to put it mildly, an "event."
Located at 1981 Broadway, the grandiose, cube-like building with spectacular glass staircases officially offers the single largest physical presentation of Apple products anywhere in the world.
Indeed, it's a showy store for sure, as confirmed by a review from Notebooks.com:
The grandeur and scope of Manhattan’s fourth Apple store may seem strange to some. Likewise for Apple’s new “significant stores” strategy, with it’s emphasis on flashy stores in major markets. In a time where many consumers are turning away from brick-and-mortar stores, and many companies are cutting costs, Apple appears to be moving in the opposite direction.
Last month, Microsoft Corp opened its first retail store in Arizona. But good luck catching up. Apple currently operates a network of 280 retail stores in 10 countries with an additional 40 to 50 retail stores planned for next year. But before anyone looks to the future, thousands of Apple fans are first planning to visit the 8,500 square foot new store in Manhattan for an "experience" rather than a shopping excursion.
According to Gothamist.com It's also the first time an Apple store has had a roof made entirely of glass – one supported by 45-foot marble walls that reflect sunlight and enhance the customer experience.
Image via Notebooks.com
11-14-2009, 11:57 AM #2
It looks so damn nice! I want to see a video of the outside/inside!!!
11-14-2009, 11:58 AM #3
11-14-2009, 12:01 PM #4
This is ballin
11-14-2009, 12:09 PM #5
yeah apple always have the look down. From ipod,iphone.mac,laptop. Their design are all amazing, how can i say this it's all so simple and yet so beautiful
11-14-2009, 12:23 PM #6
Fancy store to mask their wack cust. service.
11-14-2009, 12:28 PM #7
Top This Microsoft!!! hahahahh lmaooo that was funny
11-14-2009, 12:31 PM #8
i WANNA THROW ROCKS AT IT.EDM
11-14-2009, 12:54 PM #9
i should check it out
i love being a new yorker
11-14-2009, 01:06 PM #10
First off,a beautiful looking store. As many iphones I have owned and laptops i have purchased online, I have never been in an apple store.
11-14-2009, 01:21 PM #11
Lookin' good!Asking for help is different from being stupid. Fanboys can rot in @#$%!
11-14-2009, 02:40 PM #12
11-14-2009, 04:22 PM #13
Using a lot of money just to build that, while people really just go for the product not the way it looks,
11-14-2009, 07:05 PM #14
how is their customer service wack? I'm curious to know about your experience.
11-14-2009, 09:34 PM #15
11-14-2009, 10:28 PM #16
From this single picture it looks like another case of Apple's look (excel) vs. functionality (lack), and the inner PC in me cringes at the shallowness of such a presentation (imagine, for instance, a McDonald's where the store is just one really big golden M arch or something tacky), but its still very impressive and I'm sure it has merit somehow. Wish there were more pictures.
Last edited by NessLookAlike; 11-14-2009 at 10:31 PM. Reason: clarification
11-14-2009, 10:29 PM #17
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im going im going omfg i am soo going to that it looks so sick im going to NYC for thanksgiving! totally stopping by there!
11-14-2009, 11:52 PM #18
11-15-2009, 08:56 AM #19
Looks good hopefully they do a 360 video tour
11-15-2009, 10:56 AM #20
Apple takes ownership of both their hardware AND operating system and has real people you can sit down with for help. Top that Microsoft!
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