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01-25-2014, 12:17 AM #1
Samsung Misses Earnings Estimates as Rivals Such as Apple Pressure Mobile Sales
Samsung’s corporate earnings revealed missed expectations as its mobile division saw flat growth year-over-year due to pressure from inexpensive rivals and Apple’s new lineup of iPhones according to an analysis of its fourth-quarter earnings by Bloomberg. The South Korean tech giant reported net income of 7.22 trillion ($6.7 billion), well short of the 8.2 trillion won that analysts were expecting. Operating income at the company’s mobile unit, its biggest profit maker, was 5.47 trillion won, down from a record 6.7 trillion in the prior quarter and roughly flat year-over-year.
The company also claimed that it planned to cut its mobile marketing budget after heavy spending also impacted its fourth-quarter profits according to Reuters. Samsung will also be looking to make its marketing spending more efficient. Analysts interviewed by Bloomberg blamed growth in Apple’s iPhone line, which saw the iPhone 5S and 5C launch early in the quarter. Apple is scheduled to announce its earnings on Monday. The following was mentioned regarding the matter:
"Samsung’s two major challenges for 2014 are to maintain its mobile-phone leadership in China and the U.S., while simultaneously growing its tablet business quickly enough to knock Apple iPad from its perch," [Neil Mawston, an executive director at researcher Strategy Analytics,] said.
The company shipped 9 million units of the S4 in the fourth quarter, according to a Jan. 8 report from Daewoo Securities Co., lower than its earlier estimate of 13 million units, released on Dec. 23. In the third quarter, Samsung sold 17 million units, Daewoo said.
Source: Bloomberg, Reuters
01-25-2014, 03:05 AM #2
Guess samsung will be in 2nd place for another while
But as always in 1st place when it comes to smart thinking when creating a OS😊😊
01-25-2014, 03:27 AM #3
still don't understand how people buy samsung/apple phones...i had the S4 and 2 months later i had already regretted... as when i bought the i5.
sooo overrated devices/companies...
Last edited by Schnedi; 01-25-2014 at 03:29 AM.
01-25-2014, 06:11 AM #4
poor samsung. back to the copying board
01-25-2014, 07:58 AM #5