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03-18-2013, 11:26 AM #1
BlackBerry Chief Calls iPhone 'Outdated'
BlackBerry CEO Thorsten Heins spoke candidly about his competition from Cupertino in a new interview published this week in The Australian Financial Review. According to Heins, Apple is no longer the leader in smartphone innovation.
Labeling Apple’s iPhone user interface as “outdated,” Heins says BlackBerry’s Z10 and even Samsung’s Galaxy S4 have passed the iPhone in mobile hardware and software design.
“Apple did a fantastic job in bringing touch devices to market… They did a fantastic job with the user interface, they are a design icon. There is a reason why they were so successful, and we actually have to admit this and respect that,” Heins says.
“The rate of innovation is so high in our industry that if you don’t innovate at that speed, you can be replaced pretty quickly. The user interface on the iPhone, with all due respect for what this invention was all about, is now five years old,” he adds.
In particular, Heins asserts that the new BlackBerry 10 mobile operating system is superior to iOS because it enables users to run multiple apps simultaneously in a multitasking environment rivaled only in quality by the desktop experience.
“The point is that you can never stand still,” Heins concludes. “It is true for us as well. Launching BB10 just put us on the starting grid of the wider mobile computing grand prix, and now we need to win it.”
Source: The Australian Financial Review
03-18-2013, 11:31 AM #2
Damn I'm going through a rough patch myself, anyone knows what drugs he's on seems like a nice reality to live in.
"the new BlackBerry 10 mobile operating system is superior to iOS because it enables users to run multiple apps simultaneously in a multitasking environment"
Wow I could see it now, you could run all 15 apps that were ever made for the BB10. That's amazing multitask an entire app store, I take it all back that is great.
Last edited by Norb; 03-18-2013 at 11:34 AM.
03-18-2013, 06:53 PM #3
03-18-2013, 11:35 AM #4
To be fair i still dont understand what ppl want. Yea a few toggles like wifi brightness etc i get but when the words like overhaul and redesigned are used im puzzled. What do ppl want? Diamond shaped icons? Hardcore theming i get but wouldnt want to sacrifice stability or ease of use for it.
03-18-2013, 11:43 AM #5
03-18-2013, 12:28 PM #6
03-18-2013, 01:08 PM #7
6 years later and still a clock bar on the lock screen? Really? - How about weather, rss, stocks (glance lock screen info) - So many LS tweaks!
1. Intelliscreen X
4. Hands-Free Control
8. Firewall IP (and PMP) - yes, because sometimes "legitimate" apps try to make off with location, contact, sms, email, music collection info.
And these aren't fluffy cosmetic theme changes either but real world functionality that people use. Remember, these are things that the iPhone does now but of course needs to be jail-broken. So haven't even begun to touch on how Apple can Ape some of the functionality that new high end phones are putting out now. And hey, they are not above "borrowing" either (i.e. NC center)...
So, just remember, the Roman Empire was mighty once too...
Last edited by Lohand; 03-18-2013 at 01:21 PM.
03-18-2013, 01:19 PM #8
- Quick reply. You can reply to a text without exiting your current app.
- Quick compose. Pop up the SMS box to send a text, without going into the app.
- Contact pictures.
- Delay texts (I like to set to 2 seconds to give me time to cancel if I see a spelling mistake)
- Quick access buttons to call or facetime the sender when you receive a text from them.
Quicker access to stuff like Bluetooth would be helpful too. Just like NCSettings.
03-18-2013, 11:43 AM #9
Let's face it. He's right in the fact Apple is definitely not the market leader in innovation anymore. I love my iPhone, but they are slowly but surely being replaced. They need to introduce some major innovation FAST
03-19-2013, 02:29 AM #10couldn't agree more
BlackBerry. Sorry. you don't even score on the innovation chart dear. There are tonnes of others who are far ahead in technology than you are.
My guess is you are atleast 5 years behind in technology.
03-18-2013, 11:47 AM #11
It seems he needs to "Admit" a few more things eh? Good luck with that whole BB thing...
03-18-2013, 11:49 AM #12
The thing is that innovation doesn't come easy.
Android reached its peak same as iOS.
A change in GUI won't bring innovation, new technology will.
03-18-2013, 06:00 PM #13
03-18-2013, 11:49 AM #14
I wan my phone to do the dishes and my laundry and cook me dinner!! What's so innovative about these smart phones? They are just pocket sized computers ! Ill be impressed when I get off work and my beds made shower running and dinner done!!
03-18-2013, 11:50 AM #15
03-18-2013, 11:59 AM #16
This clown should know all about being outdated.....so now they are the industry standard and leaders.....I think not. This cocky attitude is what led them to their initial defeat...guess they learned nothing.
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03-18-2013, 12:01 PM #17
We want something new, why do you People think it's impossible to design a fresh new system? Stop making excuses and being so closed minded, the system is old and boring. The fact that it's on lockdown doesn't help either. Apple got smart and finally fired Scott Forstall, so Im hoping to see something new soon. The iPhone OS has lots of potential, and it's simply not being utilized.
Last edited by hogcia; 03-18-2013 at 03:14 PM.
03-18-2013, 12:01 PM #18
There hasn't been any major innovation on the iPhone since the debut of iPhone 4. Sure, the 5 had a slightly bigger screen and a new connector, but that's about it. Under-the-hood advancements don't count for much with the average consumer. They want options other phones have, like HTC's ability for 3D movies, or even projectors built-in. While I don't care about these options, people who are looking to be swayed, do.
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03-18-2013, 12:10 PM #19
He's not wrong. Apple would be smart to start taking note. BlackBerry was a prime example of it as well. An innovative idea that spawned massive sales, growth, and user base. But they went stale while competitors evolved and lost their market. Apple is on the same path without the innovation. It can't be a few minor features changes anymore, or a single design. They really need to step out of their mold and bring something that will wow the world again.Really?
03-18-2013, 12:04 PM #20
Says the company that hemorrhaged market share for 5 years before changing.