Another Credit Card Giant 'Discovers' Apple's Passbook

[Michael Essany]

With such heavyweights as Starbucks, Walgreen's, Target, and even fellow credit card juggernaut American Express already on board, another prominent brand in the realm of consumer finance is stepping up and integrating with Apple's red-hot Passbook.

This week, Discover Card got on board the iOS Passbook bandwagon with an update to Discover Mobile version 4.10. The Discover for iPhone app now delivers full Passbook support and is billed as a way for card holders to save, store, and easily retrieve redeemed cashback bonuses.

Your Discover app now includes Apple Passbook integration for partner eCertificates! Redeem your Cashback Bonus for a partner eCertificate and save it to Passbook! (Available for users on iOS 6 or greater)

Even though Passbook hasn't even been in the public domain for a full three months yet, the rate at which major brands and their services, mobile platforms, and iOS apps are integrating with Passbook has been utterly astounding.

As MMi just reported just this past Tuesday, even RE/MAX Regional Services began offering digital business cards to its 4,500 real estate brokers and agents across five states.

Chances are, Passbook is just getting warmed up.

Source: Discover

[Colwood]

Never going to use this trash

[Smeggy1234]

Never going to use this trash

Good for you, in your eyes it's trash...Mod Edit: removed

[Colwood]

Good for you, in your eyes it's trash...prob because your a complete twonk

Your probably at Starbucks maxing out your American Express right now . Mod Edit: removed

[mlee19841]

Only a matter of time before apple comes out with a official credit card.

[MXCO]

People can call it what they want but I use it and always amazes people Bank of America should get on top of this though!

[Smeggy1234]

Your probably at Starbucks maxing out your American Express right now .

No actually I'm not, I don't use credit cards and I hate Starbucks coffee. Mod Edit: removed

[Norb]

Never going to use this trash

Thanks for sharing!

[Cer0]

Personal attacks or name calling is against the rules. Please stick to the news topic and refrain from attacking other members.

[ohthatguyagain]

Personal attacks or name calling is against the rules. Please stick to the news topic and refrain from attacking other members.

Thanks, Cer0.

I don't use passbook - I don't even see the need for it! Every organization who's on it has an easy to purchase things through their app or web app already. So... What's the point?

[Cer0]

Thanks, Cer0.

I don't use passbook - I don't even see the need for it! Every organization who's on it has an easy to purchase things through their app or web app already. So... What's the point?

Unless the airline I'm taking in Feb gets it or a theater around me does then I am not planning on using it. If a movie theater gets it around here then I may actually use it.

[AKCHRIS]

That's pretty cool. Now all i need is Best Buy & American Eagle Among OTHER retailers that can be used to scan.

[thetoothfairy]

Yup waiting for the airline I use all of the time and my credit card and movies as well. I think I will really enjoy it when more companies get on board!

[transam7816]

I use the amex passbook. It's useful because I get a notification each time a purchase is made with my card. I can also see my recent transactions.

Don't know if discover will implement the same features though.

[confucious]

Here in the UK there is bugger all that uses passbook, starbucks does but I think I've only ever been to a Starbucks about twice in my life. I've never used the other passbook enabled companies in the UK.
It could be a great idea if it takes off or it could die a death. If more companies get on board it could be great.

[lou rob]

Here in the UK there is bugger all that uses passbook, starbucks does but I think I've only ever been to a Starbucks about twice in my life. I've never used the other passbook enabled companies in the UK.
It could be a great idea if it takes off or it could die a death. If more companies get on board it could be great.

I'll second that. It's very slow at kicking off here in the U.K.

[quidam_brujah]

No actually I'm not, I don't use credit cards and I hate Starbucks coffee. Mod Edit: removed

Unfortunately, your position is in the minority. Unless the anti-CC/cash-only/small local bank/co-op movement picks up steam, you and others like you will be shuffled off to the margins and you'll have a heckuva time operating in the mainstream.