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Cinema aficionados and learned professionals in the film industry may have a soft spot in their heart for the innovations Technicolor brought to early cinema, but to Apple, HTC and...
05-29-2012, 04:34 PM #1
Classy Patent Troll Technicolor Now Eying New Devices From Apple, HTC and Samsung
Cinema aficionados and learned professionals in the film industry may have a soft spot in their heart for the innovations Technicolor brought to early cinema, but to Apple, HTC and Samsung, the company is now another patent troll nipping at their heels.
Technicolor is the latest company in financial trouble hoping to leverage their army of 40,000 video, audio, and optical patents against tablet and phone makers. Technicolor has a team of 220 people literally tearing apart every new phone and tablet in hopes that they discover features that infringe on the company’s aforementioned patents.
"We usually send manufacturers a big file, with photos of the guts of their products, pointing to where they've been using our technology without paying for it. Once those images have sunk in, we can start negotiating." — Beatrix de Russe, executive vice president of intellectual property at Technicolor.
In fact calling Technicolor a patent troll might be unfair concerning their behavior is a shining example of how companies should leverage their patents (Apple, Samsung, Motorola, and everyone else should take notes). Technicolor currently has licensing deals with “all major manufacturers” but, declined to comment on who the licensees are and who infringed on patents in the past. Technicolor’s patent strategy is long-term as licensing agreements are their largest source of revenue. Selling patents would initially increase cash flow, but that well would eventually dry up.
"If we start selling our patents, revenues will dry out. It’s a very short-term vision...
We’ve got a reputation for charging reasonable licensing fees and preferring friendly negotiations. That doesn’t mean we don’t drag people to court from time to time.” — de Russe
05-29-2012, 05:01 PM #2
I found this hilarious. Not sure why. Maybe I'll become a patent troll ._0
05-29-2012, 05:01 PM #3
When other companies try defend their patents they're "trolls" but when Apple does it they're "defending their intellectual property"?
Apple was very quick to buy a crap ton of Nortel patents, but it's not trolling when Apple does it...
05-29-2012, 05:26 PM #4
05-29-2012, 06:05 PM #5
I wish somebody would patent the phrase patent troll so tech websites would stop reporting on these things. there is NO SUCH THING as a patent troll !!
If a company owns patents (regardless of how they got them) they have every right to sue.
I want to know who here would not file a multi million dollar lawsuit against Apple, Samsung, MS and others if you had a legitimate claim.
The Following User Says Thank You to jOnGarrett For This Useful Post:
05-29-2012, 06:27 PM #6
You should be become a "nice" patent troll. Then Mmi could right an article about you! LOL
05-29-2012, 08:12 PM #7
I find stories like these hilarious. While I find it perfectly acceptable to enforce your patents on companies using your technology. My interest is:
1 - Why aren't you always enforcing your patents? If you aren't going to enforce them then why in the heck did you file them in the first place?
2 - Why is it companies wait until the bell is literally tolling for their demise before they realize they have patents to enforce? Why do they wait until they've run out of original ideas in which to make money as a company? This is all they have left? Enforcing patents for survival? Glad I don't own their stock. Can you imagine their share holder's meetings?
05-29-2012, 09:06 PM #8
05-30-2012, 12:14 AM #9
05-30-2012, 02:40 AM #10
interesting. when i was young, there were no microwave ovens, but there was technicolor. that company has earned whatever is due to them. it's hard to imagine john wayne without technicolor. elizabeth taylor, joan russell, richard burton, cary grant ... the list goes on. technicolor did so much for the careers of so many actors. even the name technicolor speaks to how far ahead of time it was. yes, the big screen paved the way for our little 4.5 inch devices. by the way, the apple store is down for repairs.
05-30-2012, 03:47 AM #11
05-30-2012, 12:22 PM #12
exact same thing. Please make up your minds.
Apple has a lot of patents that they have inherited from purchasing other companies that they are just sitting on, but I've yet to see the people who claim that it's wrong for others to do that give anything but praise when Apple takes the exact same type of offensive against others.
Last edited by alanjf; 05-30-2012 at 12:29 PM.
05-30-2012, 12:39 PM #13Let's go Red Wings!
05-31-2012, 10:18 PM #14
05-31-2012, 10:26 PM #15
Last edited by Zokunei; 05-31-2012 at 10:34 PM.Let's go Red Wings!
06-01-2012, 12:31 AM #16