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05-27-2011, 01:43 PM #1
Distimo: Paid App Store Downloads More Popular Than Android Counterparts
On Friday, app marketplace analytics firm Ditimo published their latest findings regarding the download patterns and trends within the digital world's most popular app markets today. And the findings aren't particularly positive for Android - at least not when compared to Apple.
Based on the data compiled, of the more than 200,000 applications now available in Google’s Android Market, most have logged a pretty poor download record. Ugly but true, 20% of all free applications and 80% of all paid applications have been downloaded less than 100 times in the Google Android Market worldwide to date.
According to a post on the official Distimo blog, it is “more challenging for developers in the Google Android Market than in the Apple App Store to monetize using a one-off fee monetization model. We found that only two paid applications have been downloaded more than half a million times in the Google Android Market worldwide to date, while six paid applications in the Apple App Store for iPhone generate the same number of downloads within a two month timeframe in the United States alone.”
Distimo’s research also shows that the refresh rate of top application charts is significantly higher in the Apple App Store for iPhone than in the Google Android Market. During the month of April, there were 94 distinct applications with a top 10 (free or paid) position in the Apple App Store for iPhone in the US; there were only 26 distinct applications that reached a top 10 position in the Google Android Market.
05-27-2011, 04:37 PM #2
Hm. Hard to believe with so many Android devices out there, the market place can't match the app store. But not surprising
05-27-2011, 07:07 PM #3
05-27-2011, 08:31 PM #4Really?
05-28-2011, 10:17 AM #5
05-28-2011, 02:24 PM #6
This is likely far more indicative of the type of consumer who buys each phone than the phones themselves. Androids are the new "motorola flip phone" in the sense that it's whats pushed in the stores, it's the nicest "cheap or free"'phone available with contract, etc.
Someone buying an iPhone is probably seeking an iPhone specifically. Much of the time someone who ends up with an android is just seeking a phone. Therefore apps are much smaller part of the equation for those consumers.