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AdMob, one of the pillars of the iPhone / iPod Touch 'ad network' brings out cool new facts about the AppStore - individually and compared to other markets that are...
08-27-2009, 03:41 PM #1
AppStore does 40x business compared to Android, others
AdMob, one of the pillars of the iPhone / iPod Touch 'ad network' brings out cool new facts about the AppStore - individually and compared to other markets that are really shocking.
Their study, which involved 1,100 iPhone, iPod Touch and Android Phone users reveal application usage patterns! According to the study, an average iPhone user downloads 10 apps a month, about 25% of which are paid whereas an iPod Touch user downloads 18 apps a month, 16 out of which are FREE.
It even unfolds the fact that about 50% of iPhone users pay for at least ONE app while only 40% iPod Touch users are likely to do so . . .
People talk about wanting to buy quality apps but the results of the survey are quite contrasting. In fact, iPhone users downloading 5 apps monthly spend $9.49, just a bit low as compared to iPod Touch users' expenditure of $9.79 for the same. Do you think there is a chance for big business houses to survive in this fairly small market? Many (NOT all) have been successful till now but not everyone is lucky.
Still, AppStore has shown that it has much more potential than any other 'app markets' out there - hear that Microsoft? In fact, while AppStore's market size is estimated to be a whooping $200 Million a month, Android Marketplace' market size is estimated to be a mere - 40x smaller for that matter - $5 Million! Think how smaller would be the number for Ovistore etc.
Overall, AppStore can really mature into a proper market if Apple continues to develop it but at a faster, much faster pace!
P.S. These are mere statistics obtained from a sample of 1,100 users out of millions out there. Therefore, there's a huge chance of error.
08-27-2009, 03:53 PM #2
Sayam's trying to kick it up.
CompetitionI always feel sorry for the guy in the iPhone commercials. He always gets a call right in the middle of trying to do something
08-27-2009, 03:56 PM #3
08-27-2009, 03:57 PM #4
.....i dont see the use of bragging really, Android is still in infancy, and has MUCH less users right now, compared to the iPhone, and theres also NO android media player, so the touch+iPhone comparison is really like 2 brothers that are really big fighting a 5 year old up....
08-27-2009, 03:59 PM #5
How many of you still use those paid apps after one month. I still find that the free apps are the one's I use on a regular basis(remote,facebook,idisk,pandora,google,aim,sha zam,and the weather channel). What's your ratio of free vs. paid usage. That would be a good survey.
08-27-2009, 04:01 PM #6
Last edited by angiepangie; 08-27-2009 at 04:01 PM. Reason: Automerged DoublepostI always feel sorry for the guy in the iPhone commercials. He always gets a call right in the middle of trying to do something
08-27-2009, 04:10 PM #7
08-27-2009, 04:29 PM #8
08-27-2009, 04:33 PM #9
Freaking rich jews -_- haha jkayyyI always feel sorry for the guy in the iPhone commercials. He always gets a call right in the middle of trying to do something
08-27-2009, 04:35 PM #10
that used to be me
08-27-2009, 05:23 PM #11
I probably only do 3 paid apps per month and the rest free apps.
08-27-2009, 08:38 PM #12
Apple's strategy pushes forward... Global domination is iminentThis is getting a lil' ridiculous...
08-27-2009, 09:14 PM #13
08-27-2009, 09:31 PM #14
08-27-2009, 09:33 PM #15
08-28-2009, 04:31 AM #16
"Everybody has common sense, but most just don't use it, then you wonder why?" - Neo-Tech
08-28-2009, 06:47 PM #17
08-30-2009, 09:51 PM #18
App store pwns