[xxzone]

I'd like to see numbers showing how many people got the discount pricing, and how many paid full price. That would put their numbers in a better perspective of how they sold out on release.

[qgshadow]

wheres is the FM receiver?, in the description theres something about FM receiver

[Mista Brothason]

That's f'd, in Canada to buy the iPhone 3GS 32 gb outright from Rogers Wireless it's $799!

[Bluprint]

Originally Posted by sziklassy

One thing people seem to forget is that these are the prices of the components. What about all of the assembly lines that put the phones together and package them? What about shipping? What about paying employees? All of this has to go into the overhead cost of production. Sure they can get these parts for this cheap. Even if we could do that, how many of us could buy all those parts and put a phone together? Also, what about the costs of developing the OS, updates, etc. The money it cost to produce the phone you have in your hand ends up being much more than $180 in the end...

How is it that steve is the most overpayed CEO ever. Now explain how the price justifies when customers has to pay for the device + apple care + monthly service + mobile me + itunes + accessories (cable, power adapters, docks, etc) for every customer under att that's way over $2,000 per year (times a million people). And not to mention a lot of things like everyone that paid full price, and the owners who replaced their lost or broken iphones.

[jayson9]

Originally Posted by Bluprint

How is it that steve is the most overpayed CEO ever.

Thats only because Bill is retired.....

And like it was mentioned before, this is nothing new. As long as there are sheep, there will always be sheep herders.

[cpjr]

^Its true. People like to complain about company's like Apple and their prices, procedures, etc and still continue to buy their products.

[kevinsickles]

Numbers are Bogus, Amazing How many people just believe without questioning.
Where is the battery?
Where is the Case?
Where are the estimates for Software Development?
Which components were designed specifically for the Iphone and Apple paid for the design??

I have no doubt Apple is making a great profit on the Iphone, but accepting this analysis as the cost basis is silly.

[cpjr]

^Maybe you didnt read the article thoroughly.

This is a BOM, they only inlcude (as stated on the top of the list) major cost drivers for hardware.

Both the battery and housing for example cost Apple pennies. Not worth including. Also, this is only a "hardware" cost analysis as stated.

So its not gonna include software development, etc.

But..I agree people need to remember this isnt a total cost of production to Apple

[badass1469]

just beacause they make a little bit of profit from the iPhone itself, don't forget about the 1 billion apps sold and downloaded at 30% revs. for every one. Even though half are free lets say 500 million for 1 dollar per app at 30%(most of the paid apps are above $1.99).
500,000,000 X 30%(.3)= 150M. They didn't even do anything for this extra money, apple has other unpayed people make(ing) apps for them, they only get paid if their app(s) actually make it to the app store.

[cpjr]

Sounds like Apple is got a pretty smart plan going. So people are getting mad because they are a successful company? The same ones complaining are the same ones contributing to their success, lol.

[mikerlx]

Charging for Assembly?? You don't need to pay a robot.

[nimavafi]

Originally Posted by mikerlx

Charging for Assembly?? You don't need to pay a robot.

True, but you do need to depreciate the costs of the machines over a time period. Lets not forget maintenance, monitoring, and management of the systems and operations...