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  • Motorola's Ad Campaign Boasts Improved Maps App


    As many of you already know, Apple has been in the spotlight regarding its new Maps application. The company recently released iOS 6, the latest update to its mobile operating system, which features the new in-house Google Maps replacement application. The new app has been plagued with inaccuracies and missing features that have spawned a number of parody Tumblr and Twitter accounts, alongside quite the uproar in the tech world. Turns out Motorola is looking to capitalize on the criticism that the Cupertino California company is receiving with its new “iLost” ad.

    According to the folks over at Android Central, the new advertisement popped up recently on Motorola’s Google+ page, pointing out the features that the iPhone 5 and Motorola’s new Droid RAZR M have. Amongst the features are the smartphone’s respective Maps app trying to point out that Apple’s looks inferior. The message even went as far as saying the following:

    Originally Posted by :
    “Looking for 315 E 15th in Manhattan? Google Maps on DROID RAZR M will get you there & not #iLost in Brooklyn.
    The real world that’s fit for your hand”
    As of right now, it isn’t hard to see that Apple’s Maps app is ages behind the accuracy and polish that Google provides. It is also expected as Google has been doing this for 7 years and has thousands of people on its payroll collecting data via planes, trains and automobiles. Apple just recently unveiled the proprietary software and still has a ways to go to catch up. The Cupertino California company released a statement regarding the Maps criticism, saying that it’s aware that Maps is a “major initiative” and that it is “just getting started with it.” Here Apple promised that the service will continue to get better over time as more effort is being put into the project.

    On the other hand, Motorola has been struggling to stay relevant in the smartphone era, albeit a few standout hits such as the original Droid and the Droid RAZR Maxx which seemingly did well compared to other offerings. It’ll be interesting to see if ads such as this one help the company gain any traction although it’s hard to predict whether or not they will.

    Source: Android Central
    This article was originally published in forum thread: Motorola's Ad Campaign Boasts Improved Maps App started by Akshay Masand View original post
    Comments 46 Comments
    1. SAVAGE5's Avatar
      SAVAGE5 -
      Quote Originally Posted by Brandon.amos View Post
      Most definitely more accurate ad faster loading! Google maps wouldn't always refresh fast enough while I was driving on my AT&T 4S. And where I drive in Louisiana we have great service, as well as LTE for all the new i5 and New iPad owners. Apple maps has been really fast, and turn-by-turn is awesome! My eyes get to stay where it counts finally!

      Louisiana FTW!
    1. The6uest's Avatar
      The6uest -
      Quote Originally Posted by hitman10 View Post
      If iOS maps is so bad then why are these companies comparing it to apple. I always found that funny.. Like if your product is the best they would be comparing it to you.. but apparently not.
      Yeah, Motorola should be competing against Samsung and other Android phones instead of Apple. They need to convince Android fans to buy their phone over Samsung and HTC.
    1. Fender's Avatar
      Fender -
      What's funny about ads like this is you can really see what leg they stand on. Why is it that the droid map is the satellite view but the iPhones' view isn't? When companies have to resort to switching and fudging their comparisons it's sad. The RazR should have stayed in the 90's.
    1. Melech518's Avatar
      Melech518 -
      Hmm...this would be a more accurate interpretation.


      I would say Apple's Map app looks better.
    1. ohthatguyagain's Avatar
      ohthatguyagain -
      Different locations, different orientations, Hybrid ortho Ariel imgs ("satellite") vs a simple streets layer, ...
      So, this is a little like holding up a banana and saying "our fruit is orange." If people want an orange, they'll buy it... Either way, both are fully functional fruits. Don't knock a banana for being yellow. Psh, I wouldn't eat an orange-colored banana...
    1. Airwaves182's Avatar
      Airwaves182 -
      Quote Originally Posted by subywrex View Post
      yup!! i searched the same location using "manhattan" and found it just fine.. Samsung is so focused on making the iPhone look bad, they don't realize that no one care and has already purchased one.. lol
      It's Motorola

      mod edit/comment removed
    1. Riviera's Avatar
      Riviera -
      It's a good thing I bought the full version of 'Navigon' app when it was first introduced and was on sale!

      Even Google map can't beat these features: real time traffic/auto detour, lane assist, panoramic 3D view with street names & POI, POI reality scanner, and of course 'turn-by-turn'.
    1. atorres062's Avatar
      atorres062 -
      Quote Originally Posted by Gixxer158 View Post
      I have had no issues with apples maps or turn by turn directions . It's been accurate so far.
      I love the new maps, I've had NO problems what's so ever.
    1. rickuk's Avatar
      rickuk -
      As most of the worlds media has reported Apples maps are crap.

      Outside of the US, I'd be better off with paper map while driving. Has already had me going round in circles, told me to walk the last 60 yards to the petrol station and has told me that my town of 25000 people doesn't exists, and the satellite views are either just cloud, or blurry
    1. Tperry's Avatar
      Tperry -
      Quote Originally Posted by JesseDegenerate View Post
      it's not less accurate. They are just exploiting a way safari searches there. The mapping app isn't bad, it's just missing a lot of data.
      Most would refer to that being bad. It's like saying that your car isn't bad, it just has an engine that doesn't run.

      Quote Originally Posted by subywrex View Post
      Attachment 612815
      yup!! i searched the same location using "manhattan" and found it just fine.. Samsung is so focused on making the iPhone look bad, they don't realize that no one care and has already purchased one.. lol
      you did catch that was MOTOROLA and not Samsung didn't you? Feeling a little put upon by Samsung?
    1. Anonymous's Avatar
      Anonymous -
      Quote Originally Posted by Airwaves182 View Post
      It's Motorola
      Haha!
    1. smooth22's Avatar
      smooth22 -
      Yes tom tom is a great app but if tom tom was behind or helped Apple with there navigation, Maps app I would assume it would be much better then what it is now?
    1. cgfusion's Avatar
      cgfusion -
      Typical comparison on the picture, motorola showing a hybrid map while the iPhone showing the normal map, so typical of these companies not to compare apples to apples....eh? get the pun? hehehe. Motorola can kiss my maps app, iPhones works fine, I travel a hell of alot and have had ZERO ISSUES. droid boys shut the hell up, sampung shut up, your ads suck almost as much as you do, motorola you suck too. GBY (go bite yourself)
    1. Golfinglenn's Avatar
      Golfinglenn -
      You guys crack me up. You can't even admit when somebody else has a better product. Google maps beats IOS hands down but you guys will deny that to the death just because its your precious apple. Apple would have been better off contracting with google maps and leaving mapping to the professionals. When was the last time you saw a Tom Tom or Magellin car driving around taking hundreds of street views per minute.

      If you are in manhattan and punch in a manhattan address you shouldn't have to add manhattan to the search, it should use your gps location and give you the closest addy that it finds and then other optional ones after that.

      Most of all, grow up and realize just because you own it, doesn't make it a perfect tool, or you a perfect tool for that matter, just a tool!!
    1. erod434's Avatar
      erod434 -
      All you apple fanboys seem really upset, you should be happy that yours works for you, however for almost everyone I know, the new maps application has given them nothing but problems. One of these problems is that you have to specify the city or the state which is a big problem in many peoples eyes. This can be seen in the picture. If I really wanted to 315 malborough rd, don't you think I would have typed that in instead of E 15th st, even though it might be the same road in a different part of town. Apple fanboys are just cannot except the fact that apple released a broken product (like siri). I can't wait until google releases a fully working google maps application in the app store and it becomes the #1 free app like youtube was =P.
    1. emmanravalo's Avatar
      emmanravalo -
      motorola still exist! lol
    1. subywrex's Avatar
      subywrex -
      Quote Originally Posted by Spazmonic View Post
      Its Motorola moron
      Wow my bad. Sorry didn't know I offended you. Damn

      Just so use to it being Samsung just figures that's who It was from.

      Quote Originally Posted by Golfinglenn View Post
      You guys crack me up. You can't even admit when somebody else has a better product. Google maps beats IOS hands down but you guys will deny that to the death just because its your precious apple. Apple would have been better off contracting with google maps and leaving mapping to the professionals. When was the last time you saw a Tom Tom or Magellin car driving around taking hundreds of street views per minute.

      If you are in manhattan and punch in a manhattan address you shouldn't have to add manhattan to the search, it should use your gps location and give you the closest addy that it finds and then other optional ones after that.

      Most of all, grow up and realize just because you own it, doesn't make it a perfect tool, or you a perfect tool for that matter, just a tool!!
      See the thing is for some people (myself included) iOS maps an google maps both 100 percent recognize any address I néed to go. I've been using iOS 6 for months now and haven't had any issues. Personally iOS 6 maps is faster and looks alot better. So for me and my opinion. Ios6 maps is better than google maps.

      And also don't kid yourself there are places that don't show up on google maps but do on iOS maps
    1. fanboyfanboy's Avatar
      fanboyfanboy -
      Quote Originally Posted by erod434 View Post
      All you apple fanboys seem really upset, you should be happy that yours works for you, however for almost everyone I know, the new maps application has given them nothing but problems. One of these problems is that you have to specify the city or the state which is a big problem in many peoples eyes. This can be seen in the picture. If I really wanted to 315 malborough rd, don't you think I would have typed that in instead of E 15th st, even though it might be the same road in a different part of town. Apple fanboys are just cannot except the fact that apple released a broken product (like siri). I can't wait until google releases a fully working google maps application in the app store and it becomes the #1 free app like youtube was =P.
      1. How was Siri broken? I've had an iPhone 4S from the get go, don't see how Siri is "broken" care to elaborate please?
      2. Google released YouTube yes, it was/is (at the time writing time of this post) the #1 one free app, yes. My question however, how does this have to do anything with apple? Apple has NO standalone video sharing website to compete with YouTube (unless there's some new iTube I've never heard of) therefore that comment is irrelevant.
    1. Breezer23's Avatar
      Breezer23 -
      My first search was Hong Kong with the hop it would have 3D Maps. I ended up somewhere in South America. Impressive.
    1. bigdog5142's Avatar
      bigdog5142 -
      I really don't understand all the bad press. It works great for me and I love the turn by turn. Now, I don't travel a ton & I don't use transit, but around the Detroit Metro area, it's been awesome.