
Apple CEO Tim Cook and Samsung CEO Choi Gee Sung should be used to breaking bread by now. In early 2012, the chief executive officers for both warring tech companies met - by judge's orders - to seek a resolution to their ongoing patent battle.
A resolution wasn't reached. But with the presiding judge in the relentless intellectual property showdown between Apple and Samsung refusing to give up hope, Cook and Sung are going to chat once again.
This time, however, the chat will be limited to the telephone. “I’m going to make one more request that CEOs from both sides speak by phone,” U.S. District Judge Lucy Koh said today. “I see risks here for both sides."
“It’s at least worth one more try,” she added, stating clearly for the record that “it’s time for peace.” Of course, it remains to be seen if Apple and Samsung feel the same way. For now, both parties are aggressively pursuing their case and appear wholly unwilling to back down under any circumstances.
Should be a fun phone call.
Source: Bloomberg



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