Forrester: Mobile Banking Will Continue To Grow in Both U.S. and Europe
According to a recently released report by Forrester Research
, mobile banking is growing both here in the United States as well as overseas in Europe. The report states that by 2017, mobile banking will be used by 108 million people in the United States or about 46% of those holding bank accounts in the United States. As of right now, only about 13% of account holders in the United States and 9% of European bank account holders have taken advantage of mobile banking services. Forrester
firmly believes that these numbers will grow greatly in the next few years.
If you take a moment to think about it, mobile banking various services continue to grow in terms of features as well as in numbers and ease of use. Banks today seem to have apps that let you deposit checks by just pictures of them, or transferring money from one account to another with just a few taps. As time passes by, services such as these will get even easier to use and will probably be more secure, meaning more and more users will find mobile banking attractive. Another thing that canít be overlooked is the fact that smartphones continue to grow exponentially too, which in turn means that more people will likely use smartphones for shopping and trading money. This goes hand-to-hand with mobile banking as well.
Do you currently take advantage of mobile banking apps? If not, do you plan to in the future? I imagine that it will continue to catch on and grow exponentially with time.
Source: Forrester Research