As both Apple and Samsung continue to fight in the courtroom, analysts continue to do what they do best, compare the two companies' statistics. According to a report from Raymond James analyst, Tavis McCourt, Apple’s iOS devices are making its company a ton more profit than Samsung’s devices are. The report points out that although Apple only shipped around 6% of the smartphones in the U.S. this past quarter, it ended up bringing in about 43% of the revenue for the smartphone industry as a whole. Furthermore, the revenue generated has a whopping 77% of the entire industry’s operating profits, a number that is quite surprising given that iPhone sales are on a downward slump at the moment as customers seem to be holding out for the next-generation iPhone.
Although, Samsung seemingly outselling Apple’s iPhone two to one is a nice milestone, it’s not the financial victory that it might appear to be at first. Samsung may very well be the mobile industry’s king, but Apple still seems to rule overall in the most important metric: profits. According to McCourt:
Ultimately, profits are the feedstock of innovation; and, innovation drives profits. Until Samsung starts generating more profits than Apple, we would not be overly concerned with who has the unit share lead. Remember, HP and Dell still sell a lot more PCs than Apple sells Macs, but does it matter?