Apple Unveils New Mapping Solution, Features 3D Maps, Crowd-Sourced Traffic Updates
Apple built an entirely new mapping solution from the ground up.
Apple’s new mapping application is a “worldwide effort” according to Tim Cook and includes more than 100 million business listing, turn-by-turn navigation, a 3D interface and Siri integration.
The turn-by-turn navigation features a real-time traffic service with information updated in real-time by other iOS users. Re-routing will be offered as a pop-up notification as well if users run into excessive slowdowns. Apple’s traffic service will alert drivers with red bars representing traffic slowdowns as well as icons to show construction, accidents and other traffic related happenings. The 3D maps are eerily similar to what Apple announced at their own even last week, complete with vector-based 3D graphics that appear when zoomed in far enough.
The information cards for businesses feature Yelp integration and ton of information for curious map goers. Users can ask siri to find a place to get gas, food, go to the restroom, etc and the maps application will find a place on the way without deviating from the current trip.
While Apple’s maps offering appears to be identical functionally to Google’s latest announcement, those watching the demo claim it looks “cleaner” and appears to operate “smoother.” However, the demo was run on an iPad and not an iPhone 4S. It’ll be interesting to see what the experience is like on older iPhones, or if they’ll even be compatible.