
Earlier today, MMi reported that Cricket will become the nation's first prepaid wireless carrier to offer the iPhone on June 22nd with an unlimited plan costing $55-per-month.
But with all the talk of Apple charging carrier partners a huge subsidy for the device, will the deal for Cricket be profitable? Analyst Brian Marshall of ISI Group believes that Leap - Cricket's parent company - will pay Apple a $150 subsidy per iPhone.
Traditional carriers are thought to be paying roughly $200 in subsidy expenses for every iPhone. So Cricket could make out like a bandit in the long run, assuming the value-driven carrier sells a lot of devices.
According to details published this morning, Cricket will sell the 16-GB iPhone 4S for $500 without a contract. The 8-GB iPhone 4 will cost $400. The unlimited $55 talk, text and data plan applies to both devices.
Preorders for the iPhone 4 and iPhone 4S from Cricket will begin June 15th.
Source: WSJ



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