Just How Much is The iPhone Costing Cricket?
Earlier today, MMi reported
that Cricket will become the nation's first prepaid wireless carrier to offer the iPhone on June 22nd with an unlimited plan costing $55-per-month.
But with all the talk of Apple charging carrier partners a huge subsidy for the device, will the deal for Cricket be profitable? Analyst Brian Marshall of ISI Group believes that Leap - Cricket's parent company - will pay Apple a $150 subsidy per iPhone.
Traditional carriers are thought to be paying roughly $200 in subsidy expenses for every iPhone. So Cricket could make out like a bandit in the long run, assuming the value-driven carrier sells a lot of devices.
According to details published this morning, Cricket will sell the 16-GB iPhone 4S for $500 without a contract. The 8-GB iPhone 4 will cost $400. The unlimited $55 talk, text and data plan applies to both devices.
Preorders for the iPhone 4 and iPhone 4S from Cricket will begin June 15th.