Sprint Offering $100 iPhone 4S Trade-In Promo
Sprint, presumably in an effort to turn the iPhone profitability train around, is offering a $100 iPhone trade-in program.
Any customer who trades in an ANY iPhone will receive at least $100 instant credit toward the purchase of a new iPhone 4S as long as itís accompanied by the activation of a new line of service. The program starts tomorrow and runs through the end of June.
While this might seem counterintuitive to Sprintís iPhone profitability problem, the offer is extended only to new Sprint customers. The program is likely attempting to lure new long-term contracts and increase revenue by adding to the companyís subscriber base and hopefully offset some of the money tied up in their deal with the devil. I mean Apple.
The minimum trade-in allows users with old crusty iPhone 3Gs or 3GSs to cut the price of a 16GB iPhone 4S in half, or better get a 32GB 4S for the price of a the 16GB model. Whether iPhone 4 users (likely higher GB models) will get more than a $100 isnít spelled out in the documentation.
T-Mobile ran a similar trade-in program last month that offered customers $200 in trade-in value for any iPhone with a new contract. Of course the caveat being that T-Mobile doesnít sell the iPhone.