Apple May Have the Edge in the Classroom Computing Race due to iOS Fondness in Teens
It seems like the iPad may make its way further into the education system thanks to the popularity of the device among teens. According to a recent report on AllThingsD, investment firm Piper Jaffray surveyed 18 public school IT managers about their future tablet plans and discovered that 78% of them are testing iPads and/or ChromeBooks (with 6% of them saying they were testing Android tablets).
This appears to be good news for both Apple and Google, though perhaps is more favorable for Apple. The IT managers in the schools are ultimately not the deciding factors in which the device is ultimately deployed in their schools. Much like in the enterprise world, many schools are considering a “bring your own device” policy as a way to foster a one-to-one device/student ratio. With the belief of a “bring your own device” policy being the best way to achieve a one-to-one ratio and given the iPad’s market share among teens
(roughly 70% of teen tablet owners owned iPads), this definitely bodes well for Apple.
Apple has already tried to pave its way into the education market with the release of iBooks 2.0 and iBooks Author
. The Cupertino California company seems to be slowly trying to appeal to the education market but seemed to have a hard time breaking the barrier. With news of schools looking into a “bring your own device” policy and current teen demographics, it seems like Apple was much closer than they thought the whole time.