It looks like those who worried about the Kindle Fire eviscerating the iPad's market share may have been worrying for nothing. That's assuming, of course, that the latest consumer survey results prove accurate.
According to a new TechBargains.com survey, more than half of all Kindle Fire owners will still cough up the cash to acquire a new iPad 3 once the device reaches consumers this spring.
TechBargains.com, a deal aggregation website for electronic products, released its iPad 3 survey results today. Of the respondents, 58% want to upgrade their current tablet and 74% concede that "no tablet compares to an iPad."
The anticipated high price tag of Apple’s next iPad is the main reason 16% of shoppers will not buy the iPad 3 and why 35% remain undecided. The survey also found that more than half of owners of the recently released Kindle Fire will buy an iPad 3.
In terms of a head-to-head match up, 53% of Kindle Fire buyers will also also buy the iPad 3. Interestingly enough, 6% will even wait in line on the release date and 17% will buy online on the release date.