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  • New Apple Patent Could Spell Trouble For Some Ultrabook Manufacturers



    Apple’s patent arsenal continues to grow, and a recently awarded patent could hurt other Ultrabook manufacturers.

    Hidden within a number of patents awarded to Apple in the past week is patent D654,072 described as “the ornamental design for an electronic device, as shown and described.” Well, the object shown and described happens to look a lot like a MacBook Air and half the MBA’s Ultrabook competitors.

    The phrase “MacBook Air” is never used in the patent, but the drawings included portray a devilishly thin laptop with tapered edges. According to Patently Apple this is the sixth patent awarded to Apple regarding the MacBook Air since 2009. Among the several inventors listed in the patent are Jonathan Ive and the late Steve Jobs.

    Apple’s phrasing in the patent might worry other Ultrabook manufacturers. The term “ornamental design” implies that the computers design is not necessarily a functional necessity, and that other manufacturers emulating it could find themselves victim to an Apple lawsuit. Apple reportedly already flexed its newfound Ultrabook muscle with reports of the company asking Pegatron to stop manufacturing the Asus Zenbook (essentially a brushed aluminum MBA).

    Tim Cook in an interview with the Wall Street Journal earlier this week hinted that manufacturers attempting to emulate Apple’s MBA design could be in for tough times.

    “Now, you see the industry at large trying to copy it in some way, but they'll find that it is not so easy."

    Source: Patently Apple [via CNET]
    This article was originally published in forum thread: New Apple Patent Could Spell Trouble For Some Ultrabook Manufacturers started by Phillip Swanson View original post
    Comments 23 Comments
    1. SwatPac's Avatar
      SwatPac -
      Quote Originally Posted by syedsufyan View Post
      Apple is so stupid and uncompetitive. What is the point in this patent besides stopping all means of competition?
      To encourage originality from other manufacturers. It's rather obvious they are directly copying everything Apple does. Wouldn't someone trying to steal all your ideas and become you be annoying? Apple is simply protecting their property and ideas, as well as the signature style of their brand. I would do the same thing. If somebody copied my music and tried to make money off of it without giving me what I deserve, I would sue the living **** out of them (and probably beat them
      Down) I guess You would just sit back and watch others get rich off of your efforts, right?
    1. evoRC's Avatar
      evoRC -
      Good sick of copycats, want to make money stealing apple design? Then pay apple!!!
    1. royalnewjersey's Avatar
      royalnewjersey -
      Not only did you misread the patent as stated in the first comment, you also failed to understand the meaning behind Tim Cook's quote:

      “Now, you see the industry at large trying to copy it in some way, but they'll find that it is not so easy."

      Says nothing about taking legal action against anyone. He was referring to the engineering feat that was required to produce the macbook air. He was talking about how it is hard to cram a powerful computer into a tiny footprint, not that it was going to be "legally arduous" for competitors to continue to copy the MBA.....