Samsung Releases "Urban Camping" Ad as part of its Anti-Apple Campaign
Samsung seems to have released another commercial for their Samsung Galaxy S II’s anti-Apple campaign. This one is labeled "Urban Camping" and continues the trend of pointing out features which Apple’s iPhone 4S does not have. In this specific ad, the main feature being flaunted is the 4G speed that the Galaxy S II has that the iPhone 4S does not. Samsung continues to stereotype Apple users as being the “barista” types who are excited about waiting on line to pick up the iPhone 4S and willing to go as far as camping out on large lines.
You can take a look at their new advertisement below:
At this point, the advertisements seem a bit repetitive and predictable as the company doesn’t seem to have much to argue against that isn’t known already. What was funny at first now seems dull and expected as well especially since the campaign has been going on for some time. The only subtle change here (which was also found in the previous commercial) was the fact that Samsung seems to be portraying their users as hipsters as well. The irony here is quite hilarious as the company continues to imitate Apple users while flaunting the features of their device.
For those of you who haven’t seen the previous advertisements that were a part of Samsung’ anti-Apple campaign, you can do so by clicking the following links: (1
What did you guys think of the new advertisement? Do any of you feel that this campaign is getting pretty old? Share any thoughts and comments below!
*Thanks to Nicholas Sneller and iPodTouchMan77
for sending this in*