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  • AT&T, Apple To Make Big Business Push



    Following the surprise announcement that Apple is teaming with Verizon to begin selling the iPad later this month, we were promptly reminded today that AT&T is still in business with Apple too. And the long time partners will be working together more closely than ever thanks to a new joint-venture announced Friday by AT&T, the second largest US mobile carrier.

    AT&T will aggressively lead off an ambitious marketing campaign to push Apple’s iPad to its business customers. AT&T and Apple are "seeking to expand sales of the tablet computer beyond consumers," reports Bloomberg. As part of the plan, AT&T will also help businesses "design applications for the iPad." As a result, both domestic and international service for the device will be available under "corporate plans" - this largely refers to customers who have their wireless bills reimbursed by their employers.

    While the plan at first appears to be a no-brainer slam-dunk opportunity for both companies, one Gartner Inc. analyst
    indicated to Bloomberg that AT&T will still have quite a challenge ahead of itself in making a case for greater business (big and small) adoption. "AT&T will have to convince employees to adopt a third device, in addition to smartphones and laptops," the analyst noted.


    Bloomberg
    This article was originally published in forum thread: AT&T, Apple To Make Big Business Push started by Michael Essany View original post
    Comments 9 Comments
    1. jose060789's Avatar
      jose060789 -
      AT&T FTW!!!!!


      Sent from my iPhone 4 using ModMyi
    1. GA_RR's Avatar
      GA_RR -
      Until apple comes up with some better ways of managing these devices from a system admin's standpoint they are going to continue to get pushback from IT departments.
    1. Cowboy's Avatar
      Cowboy -
      very Smart on att s part with having verizon selling the ipad as well they need to do something to keep there customers with them and on the same page. Verizon only carrying the wifi verizon helps att sell better as well.
    1. EskimoRuler's Avatar
      EskimoRuler -
      Yea, iPads are greets but they don't replace laptops and not very good as a phone. But still love mine.
    1. Snozberries's Avatar
      Snozberries -
      Quote Originally Posted by GA_RR View Post
      Until apple comes up with some better ways of managing these devices from a system admin's standpoint they are going to continue to get pushback from IT departments.
      Agreed. I work IT for a VERY large Mass Insurance company and we were playing with an iPad that we tossed Citrix on. 20 feet away from the wi-fi router and it was DOG SLOW. I see the BB Playbook being integrated into mainstream business way before the iPad. Sorry guys...
    1. cricketlang's Avatar
      cricketlang -
      My sales reps on the other hand are getting their laptops replaced by iPads in 2 weeks. This news made us very excited internally as currently the reps would have to use personal p cards to pay for the service, which does not issue a receipt. 90-95% of business activities can be done using native iOS and App Store functionality. The other 5-10% can be accomplished through a VDI. I'm actually about to call our rep now and get some more info on this
    1. ReggieSmith's Avatar
      ReggieSmith -
      We have begun using iPads along with vmware's hosted desktop solution and it works great. Not only can you get a full desktop experience but it is a cross platform solution.

      If you already have a significant VMware infrastructure, or are heading in that direction, this is a great way to integrate the use of iPads.

      Trying to use them natively in corporate IT isn't currently feasible right now, but as a thin client device they work great.
    1. bookem15's Avatar
      bookem15 -
      businesses will not be able to use the ipad for important information as apple will not allow them into the heart of the device to make them secure and encript the data. sorry but it looks like blackberry will still be number 1 on this one....
    1. Bluemoldycheeze88's Avatar
      Bluemoldycheeze88 -
      they would sell more if they bring back unlimited data.