Zynga Acquires Four Mobile Gaming Companies
The mobile social gaming giant that we all know about (whether we like it or not), Zynga, has made four more acquisitions in mobile gaming. Having already picked up a few iOS and mobile development companies in the past, this could be leading up to something big.
This time around, the largest company acquired is a company from Germany named Gamedoctors, makers of the very popular ZombieSmash title. Along with Gamedoctors, Zynga has acquired Page44 Studios, which worked on the popular mobile version of World of Goo. Astro Ape Studios and Hiplogic are the other two companies acquired with their own libraries of a few mobile titles.
Zynga seems to be building up quite a large library of mobile developers and their titles, although we arenít exactly sure why. Most of the developers that Zynga has acquired havenít actually released any titles on the App Store as of yet. It is being assumed that all of these developers are working on something new and Zynga will probably be using its new acquisitions to expand its social expertise into the mobile space as well, but the companyís strategy isnít quite clear just yet.
From a financial perspective, many stockholders are waiting on the strategy. The company had its IPO at the end of last year at $10 but since then, the stock has been sitting just below $9. If the company wants to see the stock price increasing, then investors will have to see some action out of all this spending the company has been taking part in.
What do you think Zynga is up to? Are you a fan of their iOS games? Share any thoughts and opinions below!