HBO Go App Nears 3 Millionth Download, Netflix On The Watch
HBO is bosting loud and clear that the 3 millionth download of their HBO Go app should occur sometime today, likely before the season premier of the Hill Billy vampire series True Blood.
HBO Go allows HBO subscribers to watch more than 1,400 shows on demand on their iPads, iPhones, and Android devices, granted their cable providers support the app. Unlike Hulu+, HBO go users have access to every episode of their shows, no corners are cut. It seems HBO is making it painfully apparent to the Netflix user inside us that if you jump ship to Netflix, and cut free your ties to the copper-wired goodness that is HBO, you'll be missing out on some quality programming.
While the 3 million downloads is an impressive number, especially given there are only 28 million HBO subscribers total, it doesn't take away from the fact Netflix is dirt cheap compared to Cable TV, and an HBO subscription fee. Also, it appears the HBO is forgetting that they have a very real download ceiling of 28 million subscribers. Once that limit is reached, unless they lure in new subscribers through cable companies their growth is dead. Unless of course they start offering their content free of the cable providers death grip, and essentially become Netflix, but for only HBO content.
The bost is impressive, and cable isn't going anywhere soon, because lets face it, as much as people hate cable companies we hate inconvenience more.
Now, excuse me while I watch episodes of Dexter on my iPhone while I do the StairMaster at the gym.