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  • Apple Raises Curtain on First iPad 2 Commercial


    Apple has debuted the first commercial for its second generation tablet... you know, just in case there are one or two people left on the planet who haven't heard about it. Less than one month old, the previously commercial-less iPad 2 has already taken the global tablet community by storm, with near sell-outs reported in almost every country in which the product has been made available.

    In the new TV commercial, Apple doesn't roll out the red carpet for a grand presentation of the refreshed tablet's many upgraded features and new attributes. Instead, the commercial waxes philosophical and emphasizes the unique user experience enjoyed by iPad 2 owners.

    "This is what we believe," the ad starts. "Technology alone is not enough. Faster, thinner, lighter...those are all good things. But when technology gets out of the way, everything becomes more delightful...even magical. That's when you leap forward. That's when you end up with something like this."

    Apple's freshly unveiled commercial is yet to appear on television as far as we know. For now, the spot has only turned up on Apple's website and official YouTube channel. It's a safe bet, however, that the spot will air on television in its current form (or a slight variation thereof) at some point in the near future.

    UPDATE
    The commercial has begun airing on national television as of this weekend

    Source: Apple
    This article was originally published in forum thread: Apple Raises Curtain on First iPad 2 Commercial started by Michael Essany View original post