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  • Hints, Clues and Wishful Thinking from the iPad Commercial


    As we draw ever closer to the April 3 launch date, iPad prediction mania is refusing to die. The Oscar night commercial spawned a surprising number of rumors and suppositions for being a simple 30-second spot. Apple's iBooks are cheaper than Kindle e-books! Or… more expensive. Or both! And a guy saw a camera, or something!

    Let's take a look at the iBookstore for starters. Several bestsellers made an appearance, from the late Teddy Kennedy’s True Compass: A Memoir to the thrilling Three Cups of Tea: One Man’s Journey to Change the World…One Child at a Time by Greg Mortensen and David Oliver Relin. The first book was shown at $14.99 US on the iBookstore, which is less than the $19.25 the same title costs on Amazon for Kindle digital download, while the second has a $7.99 iBookstore price but goes for $7.19 on Amazon. So, a bit of a wash, with prices varying from about $8 to $15 US.

    Another somewhat-interesting, somewhat-amusing tidbit was the persistence of the "My Documents" button in the iPad version of Pages. Some thought that the appearance of the archaic Windows name on Apple's sleek 21st Century tablet was just a placeholder, to be replaced with "iDocs," or at least "My Pages." But, if this high-profile commercial is any indication, it does appear that the name which was dropped from Windows 7 is being reborn as an iPad feature.

    Sometimes, it's the details that count. One sharp-eyed TUAW commenter spotted the characteristic Times blackletter capital T logo at the bottom of the iBooks app at the end of the ad. If you squint really hard, it looks like this would bring up a list of New York Times best sellers. And speaking of squinting: take a look at the zoomed capture from 0:03 of the ad:


    image via 9to5Mac

    That look like a camera to you?
    This article was originally published in forum thread: Hints, Clues and Wishful Thinking from the iPad Commercial started by Paul Daniel Ash View original post
    Comments 27 Comments
    1. StealthBravo's Avatar
      StealthBravo -
      ^ 25 of your posts are hating on the iPad or calling people fanboys of a fail product but a camera is all it needs to be worth buying?
    1. GadgetX's Avatar
      GadgetX -
      Quote Originally Posted by hxclos View Post
      I have to admit, after taking a look at Microsoft's Courier 'Digital Journal', I've lost almost all interest in the iPad. At least we know for sure it will come with a camera, play flash, and allow multitasking.
      At least we know the iPad is real and not vaporware... Seriously though IF the courier does actually make it to the market I would not expect it to be within the next 2-3 years, by then who knows what other products there will be.
    1. santaf's Avatar
      santaf -
      7 days (ring voice)
    1. Happy Noodle Boy's Avatar
      Happy Noodle Boy -
      Courier is heavily rumored to come out at the end of the year, GadgetX. So it might be much sooner than you think
    1. TheDirtyDiddler's Avatar
      TheDirtyDiddler -
      Quote Originally Posted by RockMeOn View Post
      No one is talking about the rear camera, we are talking about the front camera which will be uses in video conferencing on Skype not to take a PICTURE....

      We are not talking about the rear camera to take pictures, instead we are talking about the Front Camera which can be used in Video Conferencing on Skype like apps....
      You know there will be one. They needed to leave SOMETHING out that can be included in the 2nd gen model so that 'tarted scrotes can buy another one.
    1. TheDirtyDiddler's Avatar
      TheDirtyDiddler -
      Quote Originally Posted by RockMeOn View Post
      No one is talking about the rear camera, we are talking about the front camera which will be uses in video conferencing on Skype not to take a PICTURE....

      We are not talking about the rear camera to take pictures, instead we are talking about the Front Camera which can be used in Video Conferencing on Skype like apps....
      Echo... Echo... Echo...
    1. Wolftamer's Avatar
      Wolftamer -
      holy freaking necro bump...