Think of it as the Oscars for the iPhone.
Appsfire is partnering with SFR/AppliStore and LeWeb to launch a cool new contest called the "App Star Awards." According to a piece from Tech Crunch that was covered in the Washington Post, the contest will evaluate 30-second videos about apps still under development.
30 clips will be preselected, 10 in each category: games, entertainment, utility, etc. Those clips will be reviewed and rated by a jury (full list below). Three winners, one in each category, will get a check of $1,500 and a free ad campaign with participating partners.
AppsFire, which is a loyal ally to developers in that it allows users to easily share with others the apps you use or recommend, should be commended for rolling out a contest that legitimately affords developers an opportunity to have their work recognized in a new and exciting way.
AppsFire is currently taking pre-registrations on the site, but submissions will open on November 23.
If you're curious as to whom will serve as the esteemed judges for this contest, here's the full list: Michael Arrington (TechCrunch), Loic Le Meur (Seesmic.com), Marshall Kirkpatrick (ReadWriteWeb.com), Robert Scoble, Jeff Clavier (SoftTech VC) Jean Francois Caillard (SFR), Eyal Magen (Gigya), Rani Cohen (TuneWiki), David Sifry (Offbeat Guides, Technorati), David Marcus (Zong), Zee M Kane (TheNextWeb), Patrick Jordan, Just Another iPhone Blog, Yaron Samid (TechAviv.com), Louis Gray (LouisGray.com), and Daniel Brusilovsky (Techcrunch).
This morning, a creative promotional video courtesy of iPhone app Mouthoff was published on thenextweb.com to help hype the contest. Check it out.
Image via Appsfire