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  • Is Google Spamming the iPhone?

    Image via SearchEngineLand

    Apple's recent purchase of PlaceBase, a company that produces a maps API called Pushpin, has illustrated to many Apple's intention of competing with Google, which, for now, largely dominates the digital mapping landscape.

    As the days pass amidst our heightened awareness of Apple's potential aims, more evidence surfaces as to why Apple may have more reason than ever to "map" out a new, more competitive course for itself.

    Greg Sterling at Search Engine Land is out this weekend with some interesting food for thought.
    We got a tip from Anthony Avolio yesterday, who pointed out that Google was showing ads on Maps on the iPhone. Until then I hadnít noticed it.
    The links uncovered by Search Engine Land closely resemble the Sponsored Links that appear in Google search results. Does Apple know about this? More importantly, are they sharing in the revenue from Google's apparent subtle spamming endeavor? All are good questions, but none have easy answers at this time. Since we don't know the details of Apple's agreement with Google, we have no way of knowing if these apparent sponsored links fall in line with the agreement currently in place or if recent bad blood between the two companies has inspired Google to take a new direction with sponsored links in Google maps.

    There are a number of people who believe that itís now just a matter of time before Apple introduces its own substitute maps for the iPhone, but that very much remains to be seen.
    The acquisition of PlaceBase suggests that Apple is ready to beef up its geolocation offerings, likely with a service that will rival Google maps. But such a service is probably still closer to the drawing board than it is to a full-fledged launch.

    For now, the only thing we know for sure is that Google and Apple are growing further apart. Like a Hollywood marriage that's tabloid bound, these two seem poised for a split eventually. As it stands, however, both companies still need each other for a variety of reasons. But I think we're beginning to see Apple and Google aggressively laying the groundwork for becoming fully independent of one another.

    I'm no Dr. Phil, but with more and more evidence surfacing that the coupling of Apple and Google is becoming a toxic relationship, it's difficult to see a future that keeps these two working together for any reason at all.
    This article was originally published in forum thread: Is Google Spamming the iPhone? started by Michael Essany View original post
    Comments 30 Comments
    1. MetallicaFan1991's Avatar
      MetallicaFan1991 -
      Using colours is awesome though!!! It's my MMi trademark
    1. confucious's Avatar
      confucious -

      The one thing that could persuade me to give up MMi
    1. Bernie-Mac's Avatar
      Bernie-Mac -
      Quote Originally Posted by A.T View Post
      Using colours is awesome though!!! It's my MMi trademark
      Mine too!!

      Quote Originally Posted by €hR!$ View Post
      If you don't want them to read it, then why bother commenting?
      I bother commenting for the people who care enough to read my posts. If something as trivial as a color deters you from reading my post, then you didnt care enough to read it in the first place and I couldnt care less if you read it or not

      Quote Originally Posted by confucious View Post
      It makes it very difficult to read and is as rude as shouting - and that annoys the hell out of me.

      Reading lots of posts is one thing, when people try and highlight theirs I ignore them, but that's not easy.

      It is very annoying.
      As rude as shouting? Yeah the f right.

      And i am not highlighting anything. Some other members have colored font because we are trying to be a little unique and bring some color to the place. My favorite color happens to be lime green, sorry.
    1. domenicp's Avatar
      domenicp -
      All I know is that google ads totally annoy the me! I don't care who owns the map app. As a consumer who paid for my phone, I DO NOT want ads. That's not what I paid for.
    1. BEEKS's Avatar
      BEEKS -
      @ Bernie-mac. I personally don't find it "rude" to post in a loud color, but on a reals your ish is hard to read tho.

      Back on topic- I did find it weird that those results would come up in the maps application when searching for something else. Do I consider it spamming? No. If they are really advertising similar places based on my search results, I guess they have all right to because it's a free service they're providing on our iphones. Or am I wrong?
    1. confucious's Avatar
      confucious -
      Quote Originally Posted by domenicp View Post
      All I know is that google ads totally annoy the me! I don't care who owns the map app. As a consumer who paid for my phone, I DO NOT want ads. That's not what I paid for.
      Are there Google adds on MMi?
      I guess ABP does work then!
    1. rwin84's Avatar
      rwin84 -
      money money money
    1. edwilk55's Avatar
      edwilk55 -
      I haven't noticed sponsored links.
    1. Happy Noodle Boy's Avatar
      Happy Noodle Boy -
      Oh no, I have to endure a small unobtrusive advertisement in my FREE application! I bet you guys hate being part of the system. In fact, unless proven otherwise, I will picture everyone who complains about crap like this as this guy:

      [ame=http://www.youtube.com/watch?v=HlWxjBU9uck]YouTube - The Lonely Island Throw it on the Ground[/ame]
    1. Faxmonkey's Avatar
      Faxmonkey -
      Quote Originally Posted by Bernie-Mac View Post
      This is borderline ridiculous. Google helped make a dedicated native application for the iPhone and they are now putting ads in it like its a safari page or a free App Store fart application? What if the Weather app all of a sudden had ads in it from Yahoo or the YouTube app had those annoying popups from the youtube.com site? Its crap and im being a little too dramatic i know but either Google and Apple better straighten out their relationship or Apple better make those maps fast
      You get the same google maps with the iPhone that you get on your desktop. Are you suddenly paying for the service when you use google on your phone? Why should you suddenly become ad-exempt when using a free service just because you're suddenly on a mobile device?