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  • Made on Mac: Microsoft "I'm a PC" Ads.

    Microsoft launched their "I'm a PC" ad campaign recently to combat the popular "I'm a Mac" ads that have been running as far as we can remember now. Shouldn't "I'm a PC ads" be made with a PC, since PCs are the greatest and all?

    "A PC is not a stereotype. And neither are you. If you’re a PC, you belong to a community of more than a billion individuals, working, playing, and connecting. Doing their own thing. If you’re a PC, we want to celebrate you. So stand up."

    Well, the above is true of course, unless you're doing activities like making advertisements for Windows I guess. If that is the case then of course you use a Mac. Late last week it was discovered that the images running on Microsoft's ad campaign website life without walls were made on a Macs running Adobe Creative Suite 3 by simply looking at the images metadata (which stores the program and OS the images were created with among other things).

    When questioned about their use of Macs for their I'm a PC ad campaign Microsoft responded:

    "As is common in almost all campaign workflow, agencies and production houses use a wide variety of software and hardware to create, edit and distribute content, including both Macs and PCs."

    And shortly after Microsoft scrubbed the offending metadata out of all their images to hide that yes, they do use Macs.

    [via digitaldaily]
    This article was originally published in forum thread: Made on Mac: Microsoft "I'm a PC" Ads. started by Cody Overcash View original post
    Comments 81 Comments
    1. Sparblaze's Avatar
      Sparblaze -
      Haha wow
    1. imagineThiss's Avatar
      imagineThiss -
      hahahaha that's hilarious!!!!
    1. Sparblaze's Avatar
      Sparblaze -
      I knew Bill Gates secretly has a mac and he's going to use it to take over the world!
    1. hanz0e's Avatar
      hanz0e -
      hey, know what else is funny? ipod factories running and using windows
    1. punkkijday50's Avatar
      punkkijday50 -
      Well, Apple also uses Microsoft products. I live in Memphis, TN and at our Apple store during checkout we noticed their scanners use Microsoft Mobile OS. The employee showed us because we were cracking jokes about Windows in the Apple store. I say big deal, a computer is a computer...Apple or Microsoft. I like em all as long as they do what I need.
    1. egarc's Avatar
      egarc -
      I don't see how this is news. Apple Stores use point of sale equipment running Windows.
    1. techrider62's Avatar
      techrider62 -
      I'M a pc
    1. modesto83's Avatar
      modesto83 -
      I am also a PC
    1. unlockme's Avatar
      unlockme -
      not news, oh and pc here.
    1. soundengineer's Avatar
      soundengineer -
      I agree with the "a computer is a computer" statement...
      I primarily use PC..... but I have used the mac side of things too..
      it really comes down to preferences...both argue that one is better than the other...
      I just find more software being written for the PC than the mac...
      now granted..the mac fella's are catching up on the software side...but theres a lot of things I just cant run on a mac..LOTS of things in my line of work..
      all of the Mac people I know either use boot camp or parallels to use the windows side for all of the Touring Concert industry Software....
      lots of people I know in the Art/Design industry use macs...its not that its any better or worse on a pc..but they started with a mac because thats where that stuff started...now they are comfortable with it so they stay with it...

      its all just a bunch of 1's and 0's on the end...
    1. rpoosua's Avatar
      rpoosua -
      Games+more Games=PC
    1. tattoojack's Avatar
      tattoojack -

      total fail on microsofts behalf.

      if PC is soooooo the sh!t, why didnt they "scrub" the metadata before hand?

      total fail!
    1. symondavis's Avatar
      symondavis -
      I just don't get it.

      I think MS and Apple have just gone too far.
      because a PC is a Personal Computer.
      My PC is a MacBook. I dont let any Tom, **** or Harry use it. Because it's my personal computer.
    1. skatertrash's Avatar
      skatertrash -
      haha thats just windows shooting themselves in the foot, inadvertently admitting mac is so much better for graphic/website design. macs are inherently better computers. the dock is infinitely more useful than a basic desktop, they came up with the idea for the finder, and widgets. the settings on a mac are extremely easy to use and there are no confusing menu's to get lost in when trying to change a setting. being able to hide windows, show all current windows, and quickly access the desktop without minimizing is a godsend. not to mention, there are never any popups insisting you must approve every program's permission to access the internet. macs are easier to use, and because leopard isn't sold to companies like dell, hp, etc. they are much better built computers. you get what you pay for with a mac. a pc is a ticking time bomb of inefficiency.
    1. gmane's Avatar
      gmane -
      I'm a pc.. and i'm also a pc running mac os x =) best of both worlds haha
    1. idolpunk's Avatar
      idolpunk -
      that's great!
    1. cheesecakezz's Avatar
      cheesecakezz -
      wow I never knew two different OS's could simply start such a feud.
      I dunno about everyone else, but I own both.
    1. mixer911's Avatar
      mixer911 -
      lol i have vista, OS X, and Ubuntu all on the same laptop...
      personally.... all three do the same thing.. just differently. but at the end of the day, they all do the same thing
    1. Christopher3712's Avatar
      Christopher3712 -
      Now THAT is funny! More so because they scrubbed their metadata....
    1. billchase2's Avatar
      billchase2 -
      this is AWESOME! hahaha