Every Other Japanese Smartphone Sold in 2009 Was an iPhone
According to a report in AppleInsider
, Apple has claimed nearly half of the smartphone market in Japan in the year since it was introduced there. The report quotes a study by a Tokyo-based research firm that says iPhone sales represented 46.1% of the entire market in 2009.
The iPhone 3GS and iPhone 3G are the two most popular smartphones in Japan by a wide margin, with the older iPhone 3G still on top with at 24.6% and the iPhone 3GS on track to surpass it with 21.5%. The phone in third place, Sharp's Advanced W-ZERO3, dropped to 14.6% this year. Willcom's 03 fell from from 8.3% last year to 6.8% in 2009, with the original W-ZERO3 losing 50% of its market share and ending the year with just 4.5% of sales. Every other platform, including Android, took only slivers of the market. The HTC Magic, marketed in Japan by NTT DoCoMo as the HT-03A, was down at 10th place with 2.3%, and most other smartphones garnered under 1%.
According to the study by Impress Corporation
, the iPhone's ease of use and wide selection of apps drove much higher data use, with 77.3% of iPhone 3GS owners online for more than 30 minutes a day. 66.8% of Android and iPhone 3G users use data for the same amount of time each day, with 54.6% of Windows Mobile users online for that long.
All smartphone users told the researchers that they think their phones boost their productivity, but a much higher proportion of iPhone users feel the same.
image via The Unofficial Apple Weblog