Anyone who thinks Apple isn't concerned about the growing pressure from Microsoft's foray into the retail world should look no further than the announcement from Apple this week that the company is "Revamping" its stores nationwide.
MacRumors is reporting that Apple is "tweaking several aspects of its retail store operations" under the guise of changing things up in advance of the holiday season. But most analysts suspect Microsoft is the real impetus behind the forthcoming face lift for Apple stores.
Among the changes are an adjustment to color-coded t-shirts for various types of employees and a shift from using Windows CE-based EasyPay mobile checkout devices to iPod touches using barcode scanner accessories and custom point-of-sale software.
Visitors have reported that seeing orange, dark blue, light blue, medium blue and black T-shirts is simply confusing. Beginning soon, the entire store staff will wear the same color T-shirt, with that color changing from time to time.
The new iPod touch-based systems will reportedly allow for a single pass of the barcode reader to register multiple codes present on many Apple products, speeding the checkout process. The new system will also reportedly allow sales staff to accept cash for transactions.
Image via MSN