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  • Virgin America Removes Flash Content Due to iPhone Support


    Flash On The Way Out?

    Adobe cannot seem to catch a break these days, after Steve Jobs cut down Flash, and continues to refuse to support Flash on the iPhone. At first, this didn't seem like a big deal, we all figured Flash would still hold strong and eventually Apple would cave. This doesn't seem to be the case, as more and more websites begin to replace their flash with HTML5 content (once the standards have been put in place by WWWC), many in an effort to support the iPhone.

    Virgin America recently updated their entire website on Monday, which was once full of Flash content, and now uses HTML in order to deliver a better experience to the iPhone user and those phones that don't support Flash.

    Virgin America is not the first website to do this of course, but its significant enough to indicate the trend of where companies truly want to place their target media, which these days is the increasingly large number of mobile smartphones. Google for one, has already created the ability to view YouTube videos with HTML5.

    What are your thoughts? Have you seen any other website turn away from flash in an effort to support Mobile phones? Will Apple have the final say in this? Will we ever see flash on the iPhone? My guess, is no.
    This article was originally published in forum thread: Virgin America Removes Flash Content Due to iPhone Support started by nickhesson View original post
    Comments 38 Comments
    1. Antman217's Avatar
      Antman217 -
      i think its awesome and hopefully all websites will eventually switch to html and i can get rid of flash and its stupid updates
    1. TheDirtyDiddler's Avatar
      TheDirtyDiddler -
      Quote Originally Posted by Kroo View Post
      News Limited, the largest media organisation in the world is shifting too. The strangle hold Adobe has on embedded media is coming to an end, and that's a good thing. Maybe, just maybe, they'll do something about that leaky boat they call flash and produce something progressive, not sit on their hands like they have been. To have alternatives to flash can only bring back open web, as it used to be, and allow platforms we haven't been able to see because of the predominance of Adobe flash. Flash aint dead, it just got competition, at last.
      Right on.
    1. StealthBravo's Avatar
      StealthBravo -
      Hopefully this is a trend
    1. mgebara's Avatar
      mgebara -
      Quote Originally Posted by isham.padron View Post
      Not supporting flash is Apples attempt to control content and I don't like that. I think Apple wants users to buy games through their own pipe line and not go out into the free web to play online. Maybe the conspiracy is Microsoft struck a deal with Apple to demonize flash as to make wave for Silver light or even apples own proprietary vector based system.
      Controlling content by pushing for open standards???

      Smoke much crack?
    1. Luppin's Avatar
      Luppin -
      Quote Originally Posted by ukoda View Post
      I hope this trend continues as I sick of flash slowing down every computer I use that supports it.
      Sounds real 1999 in here

      Quote Originally Posted by Antman217 View Post
      i think its awesome and hopefully all websites will eventually switch to html and i can get rid of flash and its stupid updates
      God forbid a company tries to improve their software

      BETA IS GUD ENUFF I SWARE
    1. Davesdream's Avatar
      Davesdream -
      Two Thumbs Up!!.. I don't know why I cannot see a website content on my IPhone just because it has flash on it...
      This way I would be able to see the entire site.
    1. yomike007's Avatar
      yomike007 -
      Still no Flash x64 player for Windows. Steve Jobs was right, Adobe is lazy. Screw them.
    1. pyromcr's Avatar
      pyromcr -
      you know considering they dont have a mobile site, it is kind of pointless...
    1. Kroo's Avatar
      Kroo -
      Quote Originally Posted by Luppin View Post
      Sounds real 1999 in here
      Considering all third party browser coders like Mozilla, Chrome, Opera and yes Safari, are dropping support for flash, should say it all and now major world wide companies. They don't want 1999 technology to remain forever and directed by one company and one plugin (a tish plugin at that)

      Quote Originally Posted by Luppin View Post
      God forbid a company tries to improve their software
      Well, Adobes attempts to patch the gaping security holes in their software have been sloppy to say the least. 18 months to rectify an identified vulnerability doesn't build confidence in the web community. Plenty of web design companies have been crying for something better for years, now they have their wish. Again, how can competition be bad, for anyone?
    1. iMack007's Avatar
      iMack007 -
      @ Kroo

      Spot on mate 
    1. Happy Noodle Boy's Avatar
      Happy Noodle Boy -
      I can't wait for flash to die. I WILL NOT POUR A 40 FOR YOU FLASH. YOU WILL BE BURIED IN AN UNMARKED GRAVE IN THE HILLS OF MESOPOTANIA FOR ALL I CARE.

      CAPS LOCK IS LAME BUT I CANT EXPRESS HOW MUCH I HATE FLASH
    1. iMack007's Avatar
      iMack007 -
      Amen to that 
    1. savon's Avatar
      savon -
      @ ryanofdiamonds - good post. @ luppin - funny.

      I recently had this conversation with a friend after the iPad announcement and instead of trying to remember what was said, I'm going to just copy and paste as I'm interested in the other viewpoints... Let me know first point out, that I do think Competition is GREAT for any company. But please remember, Adobe is a direct competitor with Apple in many areas... Which I believe is one of the main reasons Apple is trying to kill Adobe's platforms.

      Here's my thoughts on the subject:
      Me:"It is beyond ridiculous the iPad doesn't allow flash content to work..." Response: "Flash is a bad implementation of a good idea. It will be replaced with HTML5"

      Me: "Flash is an "EXISTING implementation of a GREAT idea..." And its mainly a security risk if you don't set your preferences right. HTML5 will be great when it actually exists in the mainstream but until that happens you have the 35% of all websites using flash but more importantly, you have ALOT of your most popular websites using flash (which makes a big difference in user interactivity on a daily basis, etc).

      The Flash Player is installed on 99% of Internet-enabled desktops worldwide and on a wide range of popular devices.
      Quicktime, for example is installed only on 61%. HTML5 doesn't even have a percentage (yet). So my argument isn't that its the best platform, its that right now it is the most used platform of its kind. Apple should swallow their pride and allow it to work on their devices until the magical day its no longer the #1 anymore, in which case they can just pull the plug on its access in a simple update.

      P.S. I want them to make this: A Macbook Air that has the iPad for a screen and you can flip-fold the screen back down over the very thin keyboard for use as well! And I want it to run both the iPhone apps and my standard Desktop apps that I've already purchased... That is my perfect touchscreen device! =)"

      Response "- - Too many to post here - -" Me: "My point still remains though, launching this thing (and the iPhone) without flash is just being ignorant to what your customers want (although, in reality they are not ignorant and have business model reasons why they don't want to help keep flash as the standard, their own quicktime platform being one of them).

      But to me, it's basically the same as them launching the first iPhone with no SMS. They said, yea but you can just use your email now, thinking this would be the new normal. But they were wrong and later added SMS... or even better, launching the iPhone with web apps only and not opening their system for DEV (obv. they were wrong and changed their mind about that one :-)

      "The San Francisco Chronicle’s Ryan Kim posted a piece in which he said that Adobe told him iPhone and iPod touch users want Flash “a lot.” The company pointed to the more than seven million Flash download attempts from iPhones and iPod touches during December"

      Also, "53 percent of smartphones supporting Flash by 2012", so who do you think web creators are going to be designing for? (hint: the majority of users) This guy says it all better than I: Open Access to Content and Applications (Adobe Featured Blogs)

      Wouldn't the video bits they're wanting to replace flash with in HTML5 will be the same amount of bandwidth or more (as it won't use youtubes built in player)?

      Now if only Stevo and the OS creators would read these extremely long and unnecessary postings - they might change their minds. Ok, hopping off the box now.

      P.S. This is the nerdiest debate I've had this year "
    1. Happy Noodle Boy's Avatar
      Happy Noodle Boy -
      You're wrong and if you side with flags you're basically dead on the inside.

      Not metaphorically, literally dead.

      On the inside.
    1. iBwizzle's Avatar
      iBwizzle -
      iPhone - Jailbreak = Dumb-phone!
    1. rhekt's Avatar
      rhekt -
      i for one am extremely excited to see a force of change in action. this is good to hear
    1. StealthBravo's Avatar
      StealthBravo -
      Quote Originally Posted by Happy Noodle Boy View Post
      I can't wait for flash to die. I WILL NOT POUR A 40 FOR YOU FLASH. YOU WILL BE BURIED IN AN UNMARKED GRAVE IN THE HILLS OF MESOPOTANIA FOR ALL I CARE.

      CAPS LOCK IS LAME BUT I CANT EXPRESS HOW MUCH I HATE FLASH
      LMFAO. No 40 for flash?
    1. consultant's Avatar
      consultant -
      Quote Originally Posted by savon View Post
      @ ryanofdiamonds - good post. @ luppin - funny.

      I recently had this conversation with a friend ...
      Flash can be installed in OS X. However, for years, Adobe doesn't even make any effort to make flash stable or optimize it. Result: high CPU consumption.

      So what makes you think Adobe will make any effort to make flash work for iPhone OS?

      Apple was the first to remove floppy drives from its computers btw.