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  • Steve Jobs Blasts Adobe Flash on Apple Website



    From the looks of it, Steve Jobs just wanted to make known his true feelings about Adobe Flash - just in case we haven't been able to accurately deduce from a multitude of blatant indicators elsewhere that Apple simply doesn't like Flash and wants no part of it. Just to clear up any confusion, Steve Jobs published what some are now calling an anti-Flash manifesto directly to the Apple website.

    Communicating in his own words with no comments "taken out of context," Steve Jobs let loose in his letter with a resounding rejection of Adobe, ostensibly designating Flash as a relic of the past that was fit for PCs but antiquated and impractical in the era of mobile devices. Consequently, Jobs was forced to concede that Apple and Adobe have "grown apart" with the two mega brands now sharing "few joint interests."

    While Steve Jobs utilized no shortage of examples in today's letter to argue that Adobe is basically a thing of the past, perhaps the most biting argument made by Jobs is that Flash isn't needed to fully enjoy Apple devices, which have rendered Flash "no longer necessary." In essence, Jobs served up his greatest hits, pointing out that Flash is a closed system and that "sub-standard apps" would result from converting Flash applications to the iPhone.

    The avalanche of media outlets offering their content for Apple’s mobile devices demonstrates that Flash is no longer necessary to watch video or consume any kind of web content. And the 200,000 apps on Apple’s App Store proves that Flash isn’t necessary for tens of thousands of developers to create graphically rich applications, including games.
    While we can almost envision the folks at Adobe firing back likely even before the start of the weekend, Steve Jobs has clearly delineated his argument against Flash, leaving nothing to the imagination with regard to his company's ongoing exodus from all things Adobe. And once he finished explaining why Apple is effectively out of the Flash game, he made a point to rib Adobe one last time and suggest how they should retool their own business strategy.

    New open standards created in the mobile era, such as HTML5, will win on mobile devices (and PCs too). Perhaps Adobe should focus more on creating great HTML5 tools for the future, and less on criticizing Apple for leaving the past behind.
    This article was originally published in forum thread: Steve Jobs Blasts Adobe Flash on Apple Website started by Michael Essany View original post
    Comments 83 Comments
    1. MetallicaFan1991's Avatar
      MetallicaFan1991 -
      People would just buy Photoshop for Windows then, it'd probably hurt Apple's Mac sales by a tiny bit or not at all. I wouldn't know as I'm pretty new to Mac.

      Also most of the HTML5 sites don't even work on the iPhone. Flash will not die. HTML5 doesn't suck but Flash won't die. Apple can keep dreaming, I think Android OS may even surpass iPhone OS in the future.
    1. candyman17's Avatar
      candyman17 -
      Quote Originally Posted by kid chableezee View Post
      it's funny if you read the whole article on apples website that jobs specifically mentions:

      "adobe publicly said that flash would ship on a smartphone in early 2009, then the second half of 2009, then the first half of 2010, and now they say the second half of 2010. We think it will eventually ship, but were glad we didnt hold our breath. Who knows how it will perform?"

      hahahahh like iphone users didn't have to wait for mms, tethering, horizontal sms... Ect. Real basic stuff... I am sure if you did a side by side comparison on your users having to hold their breath... We would all be idead
      lmmfao!!!!!
    1. MetallicaFan1991's Avatar
      MetallicaFan1991 -
      Quote Originally Posted by whereswaldo View Post
      After reading the whole post by Steve Jobs, I noticed that he said that Flash is the number one reason that Macs crash. Although i do not own one, i have been on many and never seen a Mac crash from Flash
      Well Safari on my MBP ends up crashing if you try to play Flash or Shockwave games. Norton also crashes it when scanning sometimes. I can see why people say Mac's can't game because they clearly can't play new games for now. Until the future, Windows 7 Bootcamp for MW2 for me.
    1. lolcats1's Avatar
      lolcats1 -
      did this just happen?
    1. sziklassy's Avatar
      sziklassy -
      Quote Originally Posted by lolcats1 View Post
      did this just happen?
      wut?
    1. riku98523's Avatar
      riku98523 -
      Contrary to popular belief flash would hardly dent the battery life and the only reason Apple dislikes flash is because it runs like **** on apple platforms but guess what its not Adobes fault its because Apple refuses to release their code to adobe to help make flash better. The fact is Adobe owns this aspect of the Internet and Adobe is a pretty big company you really think they will allow themselves to lose this control over the Internet? (they aren't dumb like apple people)

      Adobe will end up controlling HTML5 if they saw any reason for it and because of the way Apple treats Adobe (and every other company on earth) like scum you can be sure that Adobe will use everything in their power to screw over Apple in the future.
    1. domenicp's Avatar
      domenicp -
      Quote Originally Posted by adrian1480 View Post

      Wouldn't it be interesting if Adobe countered by announcing a 2-year plan to phase out all support for the Mac platform? No Photoshop on OSX = real kiss of death.
      It would be the kiss of death... for Adobe.
    1. Cokeman's Avatar
      Cokeman -
      So maybe flash will die and maybe it won't. Maybe HTML5 is the future. Fine works for me I don't really care which is the future or the past.

      However last I checked we are in the present, the now, and the now is flash. So wouldn't it make sense to allow flash and support HTML5 for the future?

      Telling me I have the "internet in my pocket" I expect to see the internet exactly the way I see it on my 23" monitor, just on a smaller screen.

      What do we expect from Steve, He is the guy that said MMS was outdated and email was the way to go, but emailing a picture resulted in resizing it to mms size/quality...
    1. rhekt's Avatar
      rhekt -
      Quote Originally Posted by Poseidon79 View Post
      I do agree that Apple wants to provide a good user experience on their device which double the battery life definitely fits into. If the iPad used flash instead and only got 5 hours of video playback you'd have the masses complaining about battery life and Apple pointing the finger at Adobe.

      i agree^ if its not one thing people would be pissing about something else.
    1. wolverinemarky's Avatar
      wolverinemarky -
      Quote Originally Posted by rickybobby View Post
      that would be funny as hell
      would never happen according to steve apple customers purchase 50 percent of adobes products if this is true then adobe would be done if they stopped supporting mac. what it comes down to is adobe is pretty done and wont be coming to iphone unless a dev decides to give it to us. I think most websites will switch over to html5 to get the iphone crowd
    1. Cer0's Avatar
      Cer0 -
      Quote Originally Posted by domenicp View Post
      It would be the kiss of death... for Adobe.
      Correct.

      Adobe can go Windows only but they will only hurt their sales. Apple would probably just end up creating their own suite if that happens.
    1. TooSlo's Avatar
      TooSlo -
      Quote Originally Posted by rhekt View Post
      i agree^ if its not one thing people would be pissing about something else.
      Yeah, you'd hate for people to be happy and content about something on their device.

      amirite?
    1. SquareWheel's Avatar
      SquareWheel -
      This has nothing to do losing control, of course.
    1. thechronic's Avatar
      thechronic -
      Adult swim just played a commercial making fun of steve. They made it look like a key note presentation, and featured an actor that fit the bill perfectly.

      For those not familiar, Adultswim has a great website featuring full length shows completely built in flash.
    1. Kroo's Avatar
      Kroo -
      Quote Originally Posted by travelbytommy View Post
      I saw that on the apple website before there was an article here, so I thought maybe it was old news, but I guess not. I am sick and tired of Apple telling me what I can and can't do with my iphone. Almost every website I want to go to has flash. My own website would have flash if I could get to it from my iphone or future ipad. I have the Adobe CS4 Master Collection and I love it!! If apple reads this, I had planned on getting an iPad 3g when it goes on sale tomorrow, as well as the rumored Mac Pro with the i7-980x six core processor if it ever came to be, but the thought of no flash on the iPad, and possibly no future Adobe creative suite on the Mac, I have decided not to purchase either. My production company will have new computers for HD rendering by December, and the ball is in Apple's court whether we get Mac Pros and iPads, or go with a PC solution. Once again another bad move by Apple.
      Oh give me a break!!! You honestly make decisions on future purchases, regarding web content, which is now changing, based solely on a browser plugin??? Really!!

      My business wouldn't be worth a crumpet if I made such stupid and emotive decisions, and I do work in an industry that works directly with marketing and web design/content and none of the devs here believe flash is as great as all the pimply faced, adobe groupies that troll here believe it is. Perhaps you'd be happy living in the past along with flash too. The IT and web world changes every year and more so now than ever at an exponential rate. If any of my clients believed for one second that marketing to millions of mobile devices world wide, that only contained flash was a good move, then they would be as broke as this argument. I honestly can't believe the closed minds that scamper on here and fly the flag for a lousy, unsecured, buggy browser plugin, while the real world, the one that chooses what content we see, is moving forward, and away, from flash based web content, and we all here are cheering that this is finally happening. In the words of a real web dev, "flash is standing at the starting line while all the rest are running down the tape". He's right. I can only tell what market forces want, and they want to reach every single mobile device possible. Not many of those run flash right now, so we're moving on, thank you.
    1. Nickaroni22's Avatar
      Nickaroni22 -
      I think HTML5 is the future, but Steve is trying to get there tomorrow. Flash is always gonna be around, it really doesnt bother me that my iPhone doesnt support it. Gotta take the good with the bad.
    1. dale1v's Avatar
      dale1v -
      Quote Originally Posted by riku98523 View Post
      Contrary to popular belief flash would hardly dent the battery life and the only reason Apple dislikes flash is because it runs like **** on apple platforms but guess what its not Adobes fault its because Apple refuses to release their code to adobe to help make flash better. The fact is Adobe owns this aspect of the Internet and Adobe is a pretty big company you really think they will allow themselves to lose this control over the Internet? (they aren't dumb like apple people)

      Adobe will end up controlling HTML5 if they saw any reason for it and because of the way Apple treats Adobe (and every other company on earth) like scum you can be sure that Adobe will use everything in their power to screw over Apple in the future.
      In the meantime, I'm going to go against the mindset of people in this thread post a quote and source with my silly assumptions.
      About six months ago, a friend who was working closely along side adobe’s flash application development team told me that they received a prototype of Flash for iPhone. The prototype allowed the iPhone to have less than half an hour of battery life using flash. They then sent the prototype to apple and suggested incorporating this prototype iPhone flash into the iPhone OS in the next update.

      Apparently apple sent this letter back thanking them for being interested in developing a working version of flash for the iphone but because the prototype is so processor intensive, and awful for battery life, they would not include it with their OS because it is just not good enough. They suggested using the gpu instead of the processor to render flash. Then they suggested building a seperate app for flash and web browsing because there was no way apple could endorse flash integration on the iphone in its current state.

      Adobe apparently didn’t want to release the app under their name either and it never showed up in the app store.

      A long story in short: Adobe sucks at programming, then apple told them they sucked at programming. If they want to release that **** under the name adobe so be it, but it sure isn’t going to be endorsed by Apple.

      That was the last they saw of that prototype.
      http://bit.ly/95vayl
    1. disturbedreaper's Avatar
      disturbedreaper -
      Quote Originally Posted by RelentlessDan View Post
      infact steves correct, mark my words, in 5 years we wont know what a .swf file is,

      html5 is the way forward,
      Thats in five years what about now?
    1. anekin007's Avatar
      anekin007 -
      im sorry but how old is everyones computer? my $800 laptop is only 4 years old and i have no issues running flash material. i am able to run a couple flash videos, a flash game, and have a flash site open and my computer runs fine. how much memory do you have 512mb?
    1. Rokesomesmeefer's Avatar
      Rokesomesmeefer -
      Quote Originally Posted by anekin007 View Post
      im sorry but how old is everyones computer? my $800 laptop is only 4 years old and i have no issues running flash material. i am able to run a couple flash videos, a flash game, and have a flash site open and my computer runs fine. how much memory do you have 512mb?
      I have an 8-year old Dell that does, in fact, have only 512MB ram, and it runs flash just fine...