While it's understood that Google and Apple aren't always seeing eye-to-eye, it still appears as though there is some love that still exists. Yesterday Google had announced that it would be adding a new feature alongside any mobile-formatted search results. While one might assume that these link would only be Android app specific, it does appear that Apple's Apps appear as well.
As of today, if you go to Google.com on your iPhone or Android-powered device and search for an app, we'll show special links and content at the top of the search results. You can tap these links to go directly to the app's Android Market or iPhone App Store page. You can also get a quick look at some of the app's basic details including the price, rating, and publisher. These results will appear when your search pertains to a mobile application and relevant, well-rated apps are found.
It seems like a smart move really, as it offers both Apple and Android users some extra options, rather than sticking it to Apple users. This is however a marketing plan to get Android apps out there. It's known that Android users don't spend nearly as much on apps, and this is just another sign of Google pushing harder to get those apps in circulation.
Unfortunately this feature is only available for users living in the United States. The rest of the countries gotta wait.