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  • Apple Taps Michael Jackson for Ping Promotion



    First, the Beatles. Now Michael Jackson. Apple is pulling out the big musical guns to help push iTunes and Ping to new heights as 2010 winds to a close. This week it was announced that Apple has secured an exclusive track recorded by the late pop superstar to promote Ping, Apple's new music social networking service available through iTunes.

    The song in question is a tune called "Much Too Soon" and it's available - for one week only - exclusively through Ping, Apple's new brainchild that has generated a luke-warm reception among many iTunes users. The forthcoming album "Michael" will also contain "Much Too Soon," written during Jackson's production of "Thriller," the best selling album in history first released in 1982. The song was personally penned by Michael Jackson and produced with the help of John McClain. For Apple, however, the nearly 30-year old song is more relevant than ever, as interest in Ping has soared this week in light of the song's release.

    "Michael," which serves up new songs from the late King of Pop, won't be released in until December 14th. According to the official announcement on Michael Jackson's website, "Much Too Soon" was always one of Michael's personal favorites. Michael "would pull it back out of the vaults for each subsequent album project but never found the right home for it; on the new album it finds its place as the bittersweet closing to the stellar collection."

    Michael Jackson's official website
    This article was originally published in forum thread: Apple Taps Michael Jackson for Ping Promotion started by Michael Essany View original post
    Comments 22 Comments
    1. rabbit_'s Avatar
      rabbit_ -
      Hear we go again with apple first beetles now Jackson next they be telling us what to eat next who cares
    1. whereswaldo's Avatar
      whereswaldo -
      How does a song called much to soon promote ping? Ping came out "much to soon"

      Quote Originally Posted by rabbit_ View Post
      Hear we go again with apple first beetles now Jackson next they be telling us what to eat next who cares
      Nice spelling
    1. rabbit_'s Avatar
      rabbit_ -
      Nice spelling[/QUOTE]

      Thanks good of you to comment on that WTF
    1. iphone4idiots's Avatar
      iphone4idiots -
      Does anyone use Ping? It's the biggest fail since the first Apple TV
    1. Dorkenstein909's Avatar
      Dorkenstein909 -
      if the track is really that good, ill just find other ways to get it. I refuse to upgrade to itunes 10!
    1. EskimoRuler's Avatar
      EskimoRuler -
      ill have to get it, always been at michael jackson fan
    1. mvhurlburt's Avatar
      mvhurlburt -
      Quote Originally Posted by rabbit_ View Post
      Hear we go again with apple first beetles now Jackson next they be telling us what to eat next who cares
      What?!?!? Really what are you talking about... What the Hell does Apple promoting the Beatles and MJ have to do with them telling us what to eat or being controlling for that matter? Seriously that makes no sense, while I don't give a damn about the Beatles or Jacko being on iTunes your comment was clearly that of a troll! While I don't agree with everything apple does, especially with iDevices, I've been a faithful user for years and years and years. I've been using their products since the early green-screen Macs and SJ coming back and the acquisition of NeXT was the best thing that ever happened to Apple. They make great SW and HW and if your going to troll like that why are you here? Maybe you should go to an android board... Or at least make sense while you're here!
    1. zoso10's Avatar
      zoso10 -
      Michael Jackson definitely would not entice me to use Ping...
    1. DayumQuitPlayin's Avatar
      DayumQuitPlayin -
      I love MJ, may he finally rest in peace.
      Anyway, I rarely use Ping. Apple needs to add more features similar to FaceBook or MySpace to get more people using it.
      As it is now, all it seems to do is promote music, nothing more. It's not too social.
    1. elkyelky's Avatar
      elkyelky -
      What exactly is ping? Seriously, what does it do?
    1. thetoothfairy's Avatar
      thetoothfairy -
      Quote Originally Posted by elkyelky View Post
      What exactly is ping? Seriously, what does it do?
      This should help you understand what ping is...

      OurTunes: What do you think of iTunes “Ping” social network? | Sync Blog
    1. Raptors's Avatar
      Raptors -
      Michael would not want me to use ping to get his music..so I Wont
    1. iLoveWindows&iPhone's Avatar
      iLoveWindows&iPhone -
      OMG OMG!! Another day I will NEVER FORGET!
    1. zim_from_IPH's Avatar
      zim_from_IPH -
      The title of this thread was a fail so I sent it to failblog
    1. steve-z17's Avatar
      steve-z17 -
      Don't use Ping, but MJ rocks!
    1. NSXrebel's Avatar
      NSXrebel -
      Apple taps MJ.
    1. mortopher's Avatar
      mortopher -
      Quote Originally Posted by mvhurlburt View Post
      What?!?!? Really what are you talking about... What the Hell does Apple promoting the Beatles and MJ have to do with them telling us what to eat or being controlling for that matter? Seriously that makes no sense, while I don't give a damn about the Beatles or Jacko being on iTunes your comment was clearly that of a troll! While I don't agree with everything apple does, especially with iDevices, I've been a faithful user for years and years and years. I've been using their products since the early green-screen Macs and SJ coming back and the acquisition of NeXT was the best thing that ever happened to Apple. They make great SW and HW and if your going to troll like that why are you here? Maybe you should go to an android board... Or at least make sense while you're here!
      You really have no clue as to what the guy was talking about?

      Baaaaa. Baaaaaaa.
    1. turkey26's Avatar
      turkey26 -
      Nothing like a dead pedophile to promote your business. Who's next...Charles Manson?
    1. mr117's Avatar
      mr117 -
      Charlie set the murders of the people in the Hollywood hills in motion because the owner of the house (who was not there at the time of the murders) refused to produce Charlie's music. So maybe Apple could get the tapes of Charlie's songs and release them? Or maybe, since Charlie has a swastika carved on his forehead they could release the favorite songs of Adolph and Eva. Or, at the least "Springtime for Hitler, and Germany." God knows I'd use Ping (whatever that is) if they did.

      BTW, I totally agree with the dead pedophile comment. Sometimes the personal behaviors of the artist don't matter when considering the art, and sometimes they do. With Mr. Jackson, to me, they do. A creep who, without his money, would have gone to jail. I guess, if you are going to molest young boys, it's good to be a fabulously rich pop star.
    1. elkyelky's Avatar
      elkyelky -
      Since Michael Jackson was 99% plastic, it was decided that he should have been recycled in to Lego blocks so the children can play with him for a change.

      His music might have been great but there's no denying what a horrid person he was.