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  • Former Apple Chief Calls Being CEO a "Mistake"



    While it's difficult to imagine anyone calling their decision to become CEO of one of the world's biggest companies a "big mistake," sometimes it happens. Case in point: former Apple Chief Executive Officer John Sculley, who at one time was instrumental in pushing out co-founder Steve Jobs in order to be the head cheese himself.

    Now, in retrospect, Sculley says it was all a big mistake. According to Sculley, it was Jobs all along who should have been crowned king at Apple to serve as CEO. Initially, Sculley was drafted from Pepsi to Apple in 1983. Despite the record growth at Apple during the first portion of Sculley's tenure, he managed to shake things up tremendously by making a number of controversial decisions, like choosing to fire company co-founder Steve Jobs in 1985.

    Ultimately, however, Sculley would lose his position as CEO after the company fell on hard times in the early 1990s.

    Coming forward in a candid new interview, Sculley is opening up like never before and admitting some pretty startling revelations, not the least of which is that Apple brought him on board despite not knowing much of anything about computers. In the interview, the former Apple chief also admits that during his tenure, "all the design ideas were clearly Steve's. The one who should really be given credit for all that stuff while I was there is really Steve."

    "My Apple experience is now ancient history and I have gone on with my life and Im not looking for any publicity or have any ax to grind, Sculley adds, who no longer has contact with Jobs but simply wants to set the record straight about his days at Apple.

    CBS
    This article was originally published in forum thread: Former Apple Chief Calls Being CEO a "Mistake" started by Michael Essany View original post
    Comments 33 Comments
    1. Cer0's Avatar
      Cer0 -
      Well he did come from a company that was nowhere near what he did there. I mean back then what could Pepsi have taugh him about a computer company. Being a CEO in general yes but whole new ballpark of ideas and products.
    1. iD3nn1s's Avatar
      iD3nn1s -
      Wow Steve got fired in 1985 =.=
    1. xerray's Avatar
      xerray -
      woah...
    1. Cer0's Avatar
      Cer0 -
      Quote Originally Posted by iD3nn1s View Post
      Wow Steve got fired in 1985 =.=
      And he went on to create NeXT then get put back in Apple and then have Apple buy NeXT then have NeXT be the basis of OSX.

      Where did Pixar come into play?
    1. Funny_Monkey's Avatar
      Funny_Monkey -
      Ha I remember watching a documentary on this.
      Steve Jobs is a ledgen.
      He started a company, made it big, hired a guy from pepsi( I love pepsi), got fired, worked for a differant company, taught about 'Mac OS' got hired back at apple, applied 'MAC OS' and an iPod, now an iPhone and iPad.
      BOY, HE ISY IDOL!!!!!
    1. Cer0's Avatar
      Cer0 -
      He didn't work for another company he started another company. Well 2 companies along the way. NeXT and Pixar.


      But by far my favorite CEO.
    1. F-22's Avatar
      F-22 -
      Quote Originally Posted by Funny_Monkey View Post
      Ha I remember watching a documentary on this.
      Steve Jobs is a ledgen.
      He started a company, made it big, hired a guy from pepsi( I love pepsi), got fired, worked for a differant company, taught about 'Mac OS' got hired back at apple, applied 'MAC OS' and an iPod, now an iPhone and iPad.
      BOY, HE ISY IDOL!!!!!
      Steve bought Pixar Animation Studios in 1986
      Pixar Animation Studios acquired by Disney in 2006
      Job joined board of director at Disney
    1. whereswaldo's Avatar
      whereswaldo -
      Steve had hair? I though he was like that kid in Rugrats, never had hair

      Quote Originally Posted by Cer0 View Post
      And he went on to create NeXT then get put back in Apple and then have Apple buy NeXT then have NeXT be the basis of OSX.

      Where did Pixar come into play?
      Don't forget about Disney
    1. smsjrtato's Avatar
      smsjrtato -
      Anyone know why steve jobs got fired?
    1. mohaas05's Avatar
      mohaas05 -
      Quote Originally Posted by smsjrtato View Post
      Anyone know why steve jobs got fired?
      Straight from the wiki's mouth.

      While Jobs was a persuasive and charismatic director for Apple, some of his employees from that time had described him as an erratic and temperamental manager. An industry-wide sales slump towards the end of 1984 caused a deterioration in Jobs's working relationship with Sculley, and at the end of May 1985 following an internal power struggle and an announcement of significant layoffs Sculley relieved Jobs of his duties as head of the Macintosh division
    1. Cer0's Avatar
      Cer0 -
      Quote Originally Posted by whereswaldo View Post
      Don't forget about Disney
      He was in Pixar; which Disney bought. Which he still resides on the board of Disney.
    1. Joseph_Prophet's Avatar
      Joseph_Prophet -
      Quote Originally Posted by smsjrtato View Post
      Anyone know why steve jobs got fired?
      he was tearing that company apart with the 'Macintosh vs. Apple II' feud, Steve Woz left the company because of it. Has no one here watched 'Pirates of Silicon Valley'? or even researched Apple online?
    1. vindutch's Avatar
      vindutch -
      Great movie!
    1. awesomeSlayer's Avatar
      awesomeSlayer -
      Quote Originally Posted by Joseph_Prophet View Post
      he was tearing that company apart with the 'Macintosh vs. Apple II' feud, Steve Woz left the company because of it. Has no one here watched 'Pirates of Silicon Valley'? or even researched Apple online?
      I'm not sure about that, but I think Jobs and Sculley got into an argument and then Jobs got fired.
    1. lightmaster's Avatar
      lightmaster -
      Quote Originally Posted by iD3nn1s View Post
      Wow Steve got fired in 1985 =.=
      Smartest decision Apple ever made.
    1. iphone?3gs's Avatar
      iphone?3gs -
      The history of this company is pretty awesome. They should make a movie about it and steve jobs. In the trailer jobs will be standing in front of Sculley. "The board has decided that the best for the company would be to let you go.(Voice gets kinda different) You are relieved of your duties as head of the Macintosh Division." Jobs stays there for a minute and then walks out looking at the Apple Logo at the front of the office, then leaves the premises.
    1. CX3NT3_713's Avatar
      CX3NT3_713 -
      whats apple? LMAO jp n wow !! Steve has came along way!!!
    1. brbortscheller's Avatar
      brbortscheller -
      Steve Jobs does indeed hate jailbreakers, but he is a very smart man. I greatly respect him and all he does for the technology world. Sure, jailbreaking is better, but without Apple, there wouldn't be anything to jailbreak anyway! Thanks Steve! Who agrees?
    1. AjBlue's Avatar
      AjBlue -
      oh so thats where steve jobs got his shares in disney, he acuired pixar in 86' then disney bought them in 2006. 20 years after. Im still amazed that when steve was wrongly fired he basically worked for apple anyway, building osx in NeXT then acuiring them and using it in apple.
    1. tony604's Avatar
      tony604 -
      Apparently Jobs would recruit people, then ridicule and belittle them (who would have thought??). He then bought a failing animation company called Pixar. I think their first major project under his leadership was Toy Story, which did very well in the box offices. Disney bought Pixar from him to the tune of ~$200M in Disney stock, if I remember right. He's the largest individual share holder in Disney which gives him the right to be on Disney's board.

      When Apple bought neXT, he became interim CEO and was paid the huge salary of $1 per year. Apple kept him as CEO and he's still being paid the huge sum of $1 per year. I'm pretty sure he gets paid huge on bonuses based on Apple's performance, which unless you're living under a rock and don't know, has been unbelievable.
      Anyways, getting pushed out from Apple was probably the best thing that happened to him. He now keeps his upper minions close and treats them well. He's back where he belongs and is doing very well for Apple...