Apple May Claim 75% of Global App Download Market This Year
According to the latest projections by research firm IHS iSuppli, Apple's App Store may very well claim a much bigger share of the mobile app download market than anyone previously anticipated. Despite the growth of the mobile app industry and a number of prominent new entries into the genre, Apple is expected to claim an astounding 75% of the total app download market this year.
"The Apple App Store continues to head off all competition," iSuppli's report reads. "Projected figures for the Apple App Store this year call for revenue of $2.91 billion, up 63.4 percent from $1.78 billion in 2010. Given that Apple devices such as the iPhone, iPod and iPad are the market leaders in their field, the company's App Store is expected to take in 76 percent of revenue this year..."
By comparison, Android users are projected to dish out some $425 million this year on apps, while another $200-$300 million will be spent in the BlackBerry App World and Ovi Stores. Despite the rise of these and other mobile platforms from which dedicated app stores have been launched, Apple is still predicted to retain better than 60% of revenue share for mobile apps by 2014.
In terms of the overall growth in the mobile app market, iSuppli estimates that the app download market will hit $8.3 billion in three years time (twice the market's current year performance). By 2014, Apple's annual App Store revenue should come in at about $5 billion.